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# Missing Mystical Creatures
NYC Artist Camomile Hixon Tries to Find her Missing Unicorn

By Meghan Young | Published 2010-11-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/missing-unicorn
References: [neatorama](http://www.neatorama.com/2010/11/22/missing-unicorn/) & [missingunicorn](http://www.missingunicorn.com/sightings.html)

Having laid eyes on [lost pet posters](https://www.trendhunter.com/trends/puppy-platoon) before, I wouldn't be surprised if most of us didn't even register them anymore, but the Missing Unicorn flyer will surely give you whip lash as you double take it in.

Posted by [New York artist](https://www.trendhunter.com/trends/paul-anthony-smith) Camomile Hixon, she hopes that with her Missing Unicorn posters, she'll not only inspire fun imagination, but also a simple smile from passersby. By visiting her site, you'll see that she has done just that and more. Perhaps a real unicorn will even be unearthed down the road!

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 68% | Activity: 79% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets)

## Key Themes

### Key Themes Behind This Trend

- **Lost Pet Posters:** Disruptive innovation opportunity: Develop a digital platform that connects pet owners with lost pet posters to increase the chances of finding their missing pets.
- **Artistic Missing Pet Posters:** Disruptive innovation opportunity: Create a service that offers customized and visually appealing missing pet posters designed by artists to increase the visibility and engagement of the posters.
- **Imagination-driven Posters:** Disruptive innovation opportunity: Design an interactive app that allows users to create and share imaginative missing pet posters, fostering creativity and engagement.

### Where This Applies

- **Pet Services:** Disruptive innovation opportunity: Introduce advanced tracking devices for pets, providing real-time information to owners in case of their pets going missing.
- **Art and Design:** Disruptive innovation opportunity: Develop a digital platform that connects artists with people looking for custom-made missing pet posters, providing a unique and personalized service.
- **Technology:** Disruptive innovation opportunity: Use machine learning algorithms to analyze features of missing pet posters and improve the effectiveness of the posters in finding lost pets.

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