# Strawberry-Matcha Perfume Mists Miss Strawberry Perfume Mist Uses Upcycled & Biotech Ingredients By Laura McQuarrie | Published 2026-02-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/miss-strawberry-perfume-mist References: [instagram](https://www.instagram.com/p/DUqcNj0EfcD/?hl=en) & [ellisbrooklyn](https://www.ellisbrooklyn.com/products/first-date-miss-strawberry-perfume-mists-coming-soon)  [Ellis Brooklyn's](https://www.trendhunter.com/trends/ellis-brooklyn-milkshake) Miss Strawberry Perfume Mist is a sweet, fresh new scent that officially launches soon, featuring a fragrant blend of [strawberry nectar](https://www.trendhunter.com/trends/strawberry-fields) with notes of matcha and hinoki wood. Notably, the formula includes Strawberry Alcoholate Orpur, an upcycled ingredient from strawberry juice production, and Ambrofix, a biotech ingredient created with 100% renewable carbon. Lightweight, layerable body mists are having a moment, offering a playful, low-commitment way to experiment with scent throughout the day. In particular, matcha tea is emerging as a standout note for its earthy yet comforting quality that delivers a fresh, grounding aroma that feels both energizing and soothing. Ellis Brooklyn's Miss Strawberry Perfume Mist launches alongside a First Date Perfume Mist with notes of whipped cream, tonka bean and sugar-sweet dates. Together, they're positioned as the ultimate day-to-night duo. ## Trend Insights (Trend Hunter) - Score: 8.4/10 - Popularity: 93% | Activity: 93% | Freshness: 65% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Upcycled Fragrance Ingredients:** The prominence of Strawberry Alcoholate Orpur reflects a circular-sourcing trend that could reconfigure ingredient cost structures and waste streams in fragrance production. - **Biotech-derived Aromatics:** Use of Ambrofix and similar molecules shows a move toward synthetic biology platforms that may enable consistent, scalable scent profiles independent of crop variability. - **Layerable Body Mists:** The popularity of lightweight, layerable mists signals a shift to modular, higher-frequency fragrance consumption that changes product formats and distribution rhythms. ### Where This Applies - **Beauty and Personal Care:** Integration of upcycled and biotech ingredients points to new formulation paradigms that balance sustainability claims with novel sensory experiences. - **Food and Beverage:** Cross-over notes like strawberry and matcha suggest opportunities for sensory-driven brand extensions and co-branded products that leverage familiar flavor profiles. - **Sustainable Chemicals and Biotech:** Demand for renewable-carbon scent molecules highlights momentum for bio-manufacturing processes that could disrupt traditional petrochemical fragrance supply chains. ## Related on Trend Hunter - [Moisturizing Body Mists](https://www.trendhunter.com/trends/cashmere-body-mists.md) - [Creamy Beverage-Inspired Mists](https://www.trendhunter.com/trends/banana-milkshake-hair.md) - [Mood-Matching Tween Fragrances](https://www.trendhunter.com/trends/xoxo-daise.md) - [Versatile Skin-Friendly Scents](https://www.trendhunter.com/trends/lavanila-vanilla-lavender-healthy-hair-body-mist.md) - [Dirty Soda Fragrance Kits](https://www.trendhunter.com/trends/dirty-soda-layering-bundle.md) - [Creamy Matcha Fragrance Mists](https://www.trendhunter.com/trends/phlur-matcha-milk.md) - [Fragrance Shopping Events](https://www.trendhunter.com/trends/fragrance-for-all-event.md) - [Sensorial Uplifting Fragrances](https://www.trendhunter.com/trends/aura-hair-and-body.md) - [Romance Series Bodycare Collabs](https://www.trendhunter.com/trends/dove-x-bridgerton.md)