# Permafrost-Fighting Family Cars The Misha Concept Car is Designed for Siberian Families By Michael Hines | Published 2012-01-11 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/misha-concept-car References: [yankodesign](http://www.yankodesign.com/2012/01/06/all-terrain-electric-beast/) Families living in Siberia cannot wait for the Misha concept car to go from concept to reality. Alekseev Andrey's concept is designed specifically for Siberia; one of the harshest places on Earth to raise a family. The Misha concept car may look like [monstrous off-roader](https://www.trendhunter.com/trends/hyundai-crater-concept), but it is actually a [family car](https://www.trendhunter.com/trends/toyota-bz4x-touring). Misha seats four and has features common in minivans like a cargo ramp and chairs that rotate to allow the entire family to face each other. The vehicle is [powered by electricity](https://www.trendhunter.com/trends/q6-etron-offroad-concept) and has motors mounted in each wheel. Misha's interior is tech-savvy to say the least with a window that can function as a faux aquarium or a display screen for video gaming. Misha has a fiercely asymmetrical exterior and tires inspired by a bear's paws that provide better grip in the region's hard permafrost. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 65% | Activity: 10% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Electric Family Cars:** The Misha concept car demonstrates the trend of electric vehicles designed specifically for family use. - **Tech-savvy Interiors:** The Misha concept car highlights the trend of integrating advanced technology into the interior of family vehicles. - **Adaptive Off-road Capabilities:** The Misha concept car showcases the trend of designing family cars with features that can handle harsh environments like Siberia's permafrost. ### Industries Being Reshaped - **Automotive:** The automotive industry can use the Misha concept car as inspiration for developing electric family cars with innovative features. - **Consumer Electronics:** The consumer electronics industry can explore opportunities to create tech-savvy interior solutions for family vehicles, similar to the Misha concept car. - **Outdoor Recreation:** The outdoor recreation industry could tap into the demand for adaptive off-road family vehicles like the Misha concept car for enthusiasts in challenging environments. ## Related on Trend Hunter - [Family-Friendly Hypercar Concepts](https://www.trendhunter.com/trends/porsche-mission-s-concept.md) - [Rural-Ready RUV Concepts](https://www.trendhunter.com/trends/roewe-panda.md) - [Six-Seater Adventure Vehicles](https://www.trendhunter.com/trends/mitsubishi-dx-concept1.md) - [Electric Exoskeleton Off-Road Vehicles](https://www.trendhunter.com/trends/offroad-electric-vehicle.md) - [Outdoor-Focused Concept Cars](https://www.trendhunter.com/trends/manifesto-concept-car.md) - [Weatherized Winter Concept Vehicles](https://www.trendhunter.com/trends/x-snow-speedium.md) - [Road-Ready Dune Buggy Concepts](https://www.trendhunter.com/trends/fordzilla-hypervan.md) - [Compact Off-Roading Electric Vehicles](https://www.trendhunter.com/trends/microlino-ev.md) - [Fully Autonomous Crossover SUVs](https://www.trendhunter.com/trends/dkm-20.md)