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# Magnetized Seating
The 'Minus 13 Chair' is Made of 59 Magnetic Pillows

By Annie Ho | Published 2010-06-07 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/minus-13-chair
References: [whitezine](http://www.whitezine.com/en/design/minus-13-chair.html)

Although the 'Minus 13 Chair' is one of the [weirdest chairs](https://www.trendhunter.com/trends/atypical-chair) I've ever seen. It's a seat I definitely wouldn't mind owning. Built and formed with 56 magnetic small pillows, it's amazing that its magnetic power is the only thing keeping its shape.

The [contemporary design](https://www.trendhunter.com/trends/sitter-chair) of the Minus 13 Chair therefore makes it perfect for a modern home. If you were to deconstruct these pillows, what furniture design would you compose?

**Implications** - Consumers appreciate furniture designs with an element of toy-like play because it satiates their desire to be youthful again. By crafting a chair made entirely out of magnetized parts that can be reformed into other shapes, consumers are challenged in a creative manner. Corporations in other industries can similarly appeal to consumers by producing goods with interactive elements that are evocative of childlike activities.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 75% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Toy-like Play Furniture:** Creating furniture designs with interactive elements that resemble toys can appeal to consumers' desire to be youthful again.
- **Modular Magnetic Design:** Developing products with magnetized parts that can be reformed into different shapes challenges consumers in a creative manner.
- **Contemporary Home Decor:** Designing furniture with a contemporary aesthetic and innovative features meets the preferences of modern homeowners.

### Industries Being Reshaped

- **Furniture Manufacturing:** The furniture industry can explore the creation of interactive furniture designs with playful and modular elements.
- **Toy Manufacturing:** Toy companies can integrate magnetized parts into their products to offer children more creative and interactive play experiences.
- **Home Decor Retail:** Home decor retailers can cater to the demand for contemporary and innovative furniture designs by featuring magnetized seating options.

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