# Marshmallow Swirl Ice Creams Ben & Jerry’s Minter Wonderland Ice Cream is Here for the Holidays By Katherine Pendrill | Published 2018-11-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/minter-wonderland References: [chewboom](https://www.chewboom.com/2018/11/12/ben-jerrys-new-minter-wonderland-ice-cream-is-a-target-exclusive-flavor/) & [benjerry](https://www.benjerry.com/flavors/minter-wonderland-ice-cream) While ice cream is usually associated with summer, the festive new [Minter](https://www.trendhunter.com/trends/all-the-trimmings-pizza) Wonderland flavor from Ben & Jerry's will have you reaching for a bowl (or maybe the whole pint) on even the coldest winter days. Ben & Jerry's new Minter Wonderland ice cream is a seasonal treat available just in time for the 2018 holiday season. The limited-edition flavor consists of dark chocolate mint ice cream infused with marshmallow swirls and chocolate cookie swirls. While the festive flavor has has been available in the UK and Ireland for several years, it is sold under a different name and features chocolatey chunks. For those looking to get their hands on a pint of this minty new treat, Minter Wonderland ice cream is available exclusively from [Target](https://www.trendhunter.com/trends/new-jetpuffed-marshmallows) stores nation-wide. Image Credit: *Ben & Jerry's.* ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 34% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Seasonal Ice Cream Flavors:** This trend presents opportunities for ice cream companies to create limited-edition flavors that cater to specific seasons or holidays. - **Unique Ice Cream Combinations:** This trend highlights the potential for ice cream makers to experiment with unconventional combinations of flavors and textures to create exciting new offerings. - **International Flavor Adaptations:** This trend shows the potential for ice cream brands to adapt popular flavors from different countries and introduce them to new markets. ### Who This Affects Most - **Ice Cream Manufacturing:** There is an opportunity for ice cream manufacturers to innovate by developing unique flavors, textures, and combinations to cater to changing consumer preferences. - **Retail:** Retailers can benefit from the popularity of limited-edition ice cream flavors by partnering with manufacturers and offering exclusive products to attract customers. - **Food and Beverage:** The food and beverage industry can capitalize on the trend of seasonal and unique ice cream flavors by incorporating them into their menus or creating new products inspired by these flavors. ## Related on Trend Hunter - [S'more-Packed Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-sundaes1.md) - [Wintery Holiday Ice Creams](https://www.trendhunter.com/trends/publix-ice-cream.md) - [Extravagant Holiday Ice Creams](https://www.trendhunter.com/trends/ice-creams-for-the-holidays.md) - [Peppermint Bark Ice Creams](https://www.trendhunter.com/trends/hagendazs-peppermint-bark.md) - [Nitro Mint Ice Creams](https://www.trendhunter.com/trends/peppermint-bark-ice-cream.md) - [Retailer-Exclusive Holiday Ice Creams](https://www.trendhunter.com/trends/van-leeuwen-ice-creams.md) - [Festive Frozen Desserts](https://www.trendhunter.com/trends/festive-frozen-desserts.md) - [Chocolaty Pie-Flavored Ice Creams](https://www.trendhunter.com/trends/ben-jerrys-mousse-pie.md) - [Seasonal Ice Cream Ranges](https://www.trendhunter.com/trends/publix-1.md)