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# Adaptogenic Hot Chocolates
Blume's Mint Cocoa Blend Pairs Seasonal Ingredients & Superfoods

By Laura McQuarrie | Published 2021-11-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mint-cocoa
References: [bevindustry](https://www.bevindustry.com/articles/94553-blume-mint-cocoa-blend) & [itsblume](https://itsblume.com/collections/latte-mix/products/mint-cocoa)

![Adaptogenic Hot Chocolates](https://cdn.trendhunterstatic.com/thumbs/464/mint-cocoa.jpeg)

[Blume's](https://www.trendhunter.com/trends/blume-holiday-bundle) Mint Cocoa beverage mix offers a better-for-you take on hot chocolate with a rich superfood infusion. The limited-edition hot chocolate is made with dark cocoa powder, peppermint, spearmint and [hormone-regulating maca](https://www.trendhunter.com/trends/organic-cognitive-cacao-and-coffee). Together, these ingredients are beneficial for supporting cognitive functions, digestion and reducing brain fog.

Made with six simple and consciously sourced ingredients, the keto-friendly beverage mix sets itself apart from other hot chocolate formulas with a recipe that's vegan-friendly, organic, low in sugar and free from syrup. This seasonal beverage is easily made by blending a teaspoon of the mixture with a splash of boiling water, plus a milk product of choice.

This new hot cocoa blend is packaged in mint-colored resealable bags that are perfect for gifting.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 73% | Activity: 72% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Adaptogenic Infused Beverages:** The use of superfoods and adaptogens in beverage-making creates an opportunity for the development of innovative products that offer added functional benefits.
- **Low-sugar Beverages:** The demand for better-for-you beverages opens an opportunity to create low-sugar alternative products that cater to health-conscious consumers.
- **Seasonal Limited-edition Products:** Limited-edition products with seasonal flavors can create a sense of exclusivity and urgency among consumers, and can be leveraged as marketing tools to boost sales.

### Sectors Adopting This

- **Food and Beverage:** Implementing adaptogenic ingredients in beverage-making can offer a competitive advantage with functional benefits and health appeals.
- **Organic and Health Foods:** The trend towards vegan-friendly, organic, low-sugar and healthy food choices offer an opportunity for product innovation and niche marketing.
- **Gifts and Special Occasions:** Limited-edition and seasonal products like the Mint Cocoa beverage mix can be marketed as gifts for special occasions and holidays, offering a unique and thoughtful alternative product.

## Related on Trend Hunter

- [Adaptogenic Hot Chocolates](https://www.trendhunter.com/trends/mudwtr-hot-chocolate-mix.md)
- [Functional Cocoa Kits](https://www.trendhunter.com/trends/bliss-miss.md)
- [Mushroom-Powered Hot Chocolate Mixes](https://www.trendhunter.com/trends/renude-reishi-cacao.md)
- [Festive Instant Lattes](https://www.trendhunter.com/trends/peppermint-mocha-instant-latte.md)
- [Festive Superfood Latte Mixes](https://www.trendhunter.com/trends/blume-holiday-bundle.md)
- [Functional Fall Superfood Blends](https://www.trendhunter.com/trends/blume.md)
- [Superfood-Infused Latte Blends](https://www.trendhunter.com/trends/salted-caramel-blend.md)
- [De-Stressing Hot Cocoa Drinks](https://www.trendhunter.com/trends/calm-hot-cocoa.md)
- [Delicious Matcha-Powered Latte Blends](https://www.trendhunter.com/trends/latte-blend.md)
