# Customizable Luxury NFT Characters Burberry Debuts 'Minny B' as a Part of Its NFT Collection By Kanesa D | Published 2022-06-20 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/minny-b References: [hypebeast](https://hypebeast.com/2022/6/burberry-unveils-blankos-block-party-nft-collection-release-info) & [uk.burberry](https://uk.burberry.com/b-series/)  [Burberry](https://www.trendhunter.com/trends/luxury-lunar-year) has announced the release of a new NFT character called Minny B ahead of NFT.NYC an annual NFT industry event that takes place in New York. Burberry’s Animal Kingdom code inspires Minny B, and the character arrives with a collection of [digital accessories](https://www.trendhunter.com/trends/kimmon-collectibles) that allows consumers to customize its look. Necklaces, boomboxes, and a Shellphone are all available as add-ons to Minny B’s character. Burberry’s VP of [Channel Innovation](https://www.trendhunter.com/trends/gen-g), Rachel Waller, highlighted the importance of the metaverse in Burberry’s plans. “The metaverse provides limitless opportunities for us to flex our imagination and connect with our customers.” She adds, “Luxury is an industry built on fantasy and expression, so in many ways, gaming is a canvas perfectly suited to bringing these dreams to life.” The Burberry x Blankos Block Part NFT collection releases on Jun 22, 2022 at 9 a.m. EST. Image Credit: Burberry ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 74% | Activity: 77% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) ## Key Themes ### Key Themes Behind This Trend - **Customizable NFT Characters:** Opportunity for luxury brands to create unique and personalized experiences for customers through NFT characters and digital accessories. - **Metaverse Integration in Luxury:** Innovative luxury brands can explore the limitless opportunities of the metaverse to create immersive experiences for their customers. - **Gaming as Artistic Canvas:** Gaming provides a unique and creative canvas for luxury brands to bring their dreams to life through imaginative NFT characters and accessories. ### Where This Applies - **Luxury Fashion:** Fashion brands can explore the potential of NFTs and metaverse integration to offer personalized and immersive experiences to their customers. - **Gaming and Entertainment:** The gaming industry can tap into the growing demand for NFTs and metaverse integration to create new gaming experiences and revenue streams. - **Art and Collectibles:** The art and collectibles industry can leverage NFTs to create unique and authentic digital artworks that cater to the growing digital art market. ## Related on Trend Hunter - [Luxury Department Store Avatars](https://www.trendhunter.com/trends/nft-avatar.md) - [Doll-Inspired Fashion NFTs](https://www.trendhunter.com/trends/barbie-doll-nfts.md) - [Luxury Lunar Year Capsules](https://www.trendhunter.com/trends/luxury-lunar-year.md) - [Digital-First Luxury Apparel](https://www.trendhunter.com/trends/mmerch-1.md) - [Luxe Skiwear Metaverse Games](https://www.trendhunter.com/trends/balenciaga-skiwear-mini-game.md) - [Fashion Week NFTs](https://www.trendhunter.com/trends/altuzarra.md) - [Animated Icon NFTs](https://www.trendhunter.com/trends/boop-frens.md) - [Luxury Fashion Company NFTs](https://www.trendhunter.com/trends/fashion-company-nfts.md) - [Interactive Luxury Brand Universes](https://www.trendhunter.com/trends/Gucci-Town.md)