# Retrofied Hipster Swimwear The Minnow Bathers SS 2011 Collection Features Hot High-Waisted Looks By Leslie Chen | Published 2011-07-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/minnow-bathers-ss-2011 References: [blog.urbanoutfitters](http://blog.urbanoutfitters.com/blog/minnow_ss_2011) & [minnowbathers](http://www.minnowbathers.com/) The Minnow Bathers SS 2011 line is the newest collection from the retrofied swimwear company. Featuring their signature [high-waisted styles](https://www.trendhunter.com/trends/tyler-mcgillivary-3), the ensemble of pieces in this line are as classic as ever. The Minnow Bathers SS 2011 line includes a bevy of florals and more subtle solid color pieces. There are also designs for guys who dare to look different from the everyday Hawaiian short variety of [swim trunks](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler). Get your hands on these swim pieces before the sizzle of the sun slows down. **Implications** - Tired of the bevy of revealing styles coming out in contemporary society, consumers are looking for more subtle designs. Products that feature a more simple look are appealing to those who want to maintain a classic appearance. Companies looking to increase their value on the market could hone in on this when coming out with new items. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 85% | Activity: 58% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What Makes This Trend Stand Out - **Retrofied Swimwear:** Opportunity for companies to create swimwear with classic, high-waisted designs to appeal to consumers looking for more subtle and timeless styles. - **Floral Swimwear:** There is a demand for swimwear featuring floral patterns, providing an opportunity for companies to create designs that cater to this trend. - **Alternative Men's Swimwear:** Companies can capitalize on the market demand for men's swimwear that differs from the traditional Hawaiian shorts, offering unique and trendy options. ### Sectors Adopting This - **Fashion:** The fashion industry has an opportunity to create retro-inspired swimwear lines that cater to consumers' desire for classic and timeless designs. - **Swimwear:** The swimwear industry can explore the trend of floral patterns and high-waisted designs, providing customers with more options that align with their preferences. - **Men's Fashion:** There is a market opportunity for companies in the men's fashion industry to develop alternative swimwear options that deviate from the traditional Hawaiian shorts. ## Related on Trend Hunter - [Frilly Feminine Swimwear](https://www.trendhunter.com/trends/hunza-g.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md) - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Vintage-Inspired Swimwear Drops](https://www.trendhunter.com/trends/reformations-second-swim-drop.md) - [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md) - [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md)