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# Abstractly Stunning Artwork
Melbourne-Based Artist Minna Gilligan will Play on Your Visuals

By Leslie Chen | Published 2011-09-26 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/minna-gilligan
References: [blog.urbanoutfitters](http://blog.urbanoutfitters.com/blog/minna_gilligan) & [minna-gilligan.blogspot](http://minna-gilligan.blogspot.com/)

Minna Gilligan is an artist based in Melbourne who creates [abstract art](https://www.trendhunter.com/trends/the-shape-of-play) that contains a humorous element while still managing to be wildly bold.

Be careful when looking through the portfolio of Minna Gilligan; your eyes won't know where to land and you may just find yourself spending a significant amount of time trying to figure out what exactly is in front of you. Minna Gilligan has definitely mastered the art of being [abstractly beautiful](https://www.trendhunter.com/trends/optical-flow).

This is one artist you definitely don't want to miss out on.

**Implications** - Modern-day consumers are looking for art that pushes the limits on creativity. Focusing on abstract qualities when producing artwork could help a company draw in a greater number of [contemporary shoppers](https://www.trendhunter.com/trends/art-retail).

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 36% | Activity: 21% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Abstract Art:** Artists can explore the trend of abstract art to engage contemporary shoppers.
- **Humorous Elements:** Adding humor to abstract artwork can create a unique and engaging experience for consumers.
- **Visual Complexity:** Creating visually complex artwork can captivate consumers by keeping them engaged and intrigued.

### Sectors Adopting This

- **Art and Design:** The Art and Design industry can leverage abstract art and humorous elements to attract modern consumers.
- **Home Decor:** Home decor companies can incorporate visually complex artwork to provide unique and captivating products for consumers.
- **Fashion and Apparel:** Fashion and apparel brands can collaborate with artists to infuse abstract art and humorous elements into their products, appealing to contemporary shoppers.

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- [Digital Archetype Sculptures](https://www.trendhunter.com/trends/christian-rex-van-minnen-1.md)
- [Vibrantly Artful Graphic Collections](https://www.trendhunter.com/trends/sabine-finkenauer.md)
