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# Minimalist Deconstructed Casual Wear
Damir Doma's Spring/Summer 2019 Builds on the Urban Aesthetic

By Kalin Ned | Published 2018-06-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/minimalist-casual-wear
References: [highsnobiety](https://www.highsnobiety.com/p/damir-doma-ss19/#slide-10) & [damirdoma](https://www.damirdoma.com/)

The upcoming minimalist casual wear collection by Damir Doma is dominated by a crisp white color palette that is only occasionally broken up by invasions of gray hues, black, olive, pink and orange. The overall vibe of the Spring/Summer 2019 fashion capsule suggests a tribute to the domineering presence of the urban city and its influence on streetwear.

Featuring a number of deconstructed minimalist casual wear ensembles and a playful juxtaposition of [tailored fits and baggy silhouettes](https://www.trendhunter.com/trends/graphpaper-ss26), the Damir Doma Spring/Summer 2019 offerings definitely engage with an elevated presence.

In addition to the design-forward minimalist casual wear, the debut of the collection also highlights a few collaborative efforts. For example, the footwear styles featured in Damir Doma's lookbook were made in conjunction with Italian label [Officine Creative](https://www.trendhunter.com/trends/officine-universelle).

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 95% | Activity: 80% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Minimalist Casual Wear:** The trend of minimalist casual wear featuring deconstructed designs and tailored fits offers opportunities for fashion brands to innovate with versatile and timeless pieces that appeal to urban customers.
- **Collaborative Fashion:** The rise of collaborative efforts between fashion brands and footwear companies creates opportunities for disruptive innovation in the forms of limited-edition releases and unique designs that blend different brand aesthetics.
- **Streetwear-inspired Fashion:** The trend of streetwear-inspired fashion offers opportunities for traditional fashion brands to appeal to younger, urban audiences with edgy designs that prioritize comfort and functionality.

### Sectors Adopting This

- **Fashion:** The fashion industry can benefit from these trends by exploring collaborations and designing minimalist, deconstructed casual wear that caters to a diverse range of customers and environments.
- **Footwear:** The footwear industry can benefit from collaborations with fashion brands and the rise of streetwear-inspired fashion by focusing on unique designs that prioritize comfort and functionality.
- **Retail:** The rise of minimalist, deconstructed fashion and collaborations between brands creates opportunities for retail stores to offer limited-edition releases and curated collections that appeal to urban customers looking for unique, versatile pieces.

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