# Plant-Based Minimalist Athletic Wear This is a Day Boasts a Rich Line of Chic & Versatile Clothing By Kalin Ned | Published 2020-07-14 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/minimalist-athletic-wear References: [thisisaday](https://www.thisisaday.com/collections/new-arrivals) This is a Day captures consumer attention with its versatile and stylish minimalist athletic wear, which is ideal for life at the office or when fitting in a yoga session on a busy day. One of the brand's core capsules is its [Plant Life](https://www.trendhunter.com/trends/hydroponic-farm) Collection which presents a range of clothing essentials that are made with beechwood fibers. From the Essentialist T-Shirt which boasts an oversized design with high side splits and a hi-low hem to Not So Basic Tank which has a slim fit, low back, and a lined front, the Plant Life Collection stands out in the market thanks to the supersoft texture. In addition, This is a Day offers its minimalist athletic wear in multiple colorways. The aforementioned garments, for example, are made available in black, white, and mineral. Image Credit: This is a Day ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 93% | Activity: 87% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Plant-based Clothing:** There is opportunity for innovation in creating plant-based clothing made from a variety of fibers. - **Versatile Minimalism:** There is opportunity for innovation in creating versatile minimalist clothing that can be worn for both athletic and work settings. - **Soft Texture:** There is opportunity for innovation in creating soft-textured clothing made from sustainable materials. ### Industries Being Reshaped - **Fashion:** The fashion industry can adopt plant-based fibers and materials to create sustainable and versatile minimalist garments. - **Athletic Wear:** The athletic wear industry can adopt sustainable materials and versatile minimalist designs adaptable to various settings. - **Sustainable Materials:** The sustainable materials industry can capitalize on the demand for plant-based fibers and soft-textured materials for clothing and accessories. ## Related on Trend Hunter - [Essential 90s-Inspired Activewear](https://www.trendhunter.com/trends/90sinspired-activewear.md) - [Thoughtfully Designed Activewear Lines](https://www.trendhunter.com/trends/motion-collections.md) - [Activewear Lounge Ranges](https://www.trendhunter.com/trends/soft-motions-collection.md) - [Athletic-Inspired Clothing](https://www.trendhunter.com/trends/athleticinspired-clothing.md) - [Earthy Athleisure Clothing Collections](https://www.trendhunter.com/trends/red-run-active.md) - [Comfort-Focused Athleisure Lines](https://www.trendhunter.com/trends/fresh-athleisure-collection.md) - [Vibrantly Stylish Athleisure Collections](https://www.trendhunter.com/trends/athleisure-collections.md) - [Sustainable Performance Apparel](https://www.trendhunter.com/trends/craft-sportswear.md) - [Plastic-Free Compostable Sportswear](https://www.trendhunter.com/trends/organic-athletic.md)