# Single-Serve Chocolate Bars Hu Has Unveiled Miniature Chocolate Bars for the On-the-go Snacker By Katherine Pendrill | Published 2020-05-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/miniature-chocolate-bars References: [nosh](https://www.nosh.com/food-wire/2020/hu-launches-miniatures-and-single-serve-product-line/) & [hukitchen](https://hukitchen.com/collections/chocolate?sort=manual&compactView=true) Hu recently expanded its product lineup to include a new range of miniature Chocolate Bars. Designed for the on-the-go snacker, these single-serve chocolate bars are the perfect way to satisfy a craving for something sweet. Earlier this year, Hu announced the launch of miniature Chocolate Bars along with single-serve Hunks at Expo [West](https://www.trendhunter.com/trends/colorized-sports-broadcast). With its two new products, Hu has downsized its current offerings to make its chocolate more accessible to busy, on-the-go consumers. The new miniature Chocolate Bars will be available in two of the brand's most popular flavors: Cashew Butter + Pure Vanilla Bean and Simple. Despite the smaller format, the new chocolates boast the same paleo, vegan-friendly ingredient profile that Hu fans know and love. As Hu Co-Founder Jordan Brown explains, "At Hu, our goal is to create delicious products with ultra-simple ingredients, and we are very excited to showcase our new line of miniature bars and single-serve Hunks." Image Credit: *Hu.* ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 50% | Activity: 6% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Miniature Chocolate Bars:** The trend of miniature chocolate bars caters to the on-the-go snacker, offering convenience and portion control in a single serving. - **Paleo and Vegan-friendly Chocolates:** The trend of paleo and vegan-friendly chocolates taps into the growing demand for healthier, diet-specific options in the confectionery industry. - **Accessible Chocolate Offerings:** The trend of downsizing chocolate products to make them more accessible appeals to busy, on-the-go consumers looking for convenient indulgence. ### Industries Being Reshaped - **Confectionery Industry:** The confectionery industry can explore the disruptive innovation opportunity of creating more miniature chocolate bar options to target the on-the-go snacker market segment. - **Health Food Industry:** The health food industry can capitalize on the trend of paleo and vegan-friendly chocolates by creating innovative, clean-label products that meet dietary preferences and restrictions. - **Snack Food Industry:** The snack food industry has an opportunity to tap into the trend of accessible chocolate offerings by developing convenient, single-serve chocolate products that cater to the busy lifestyle of consumers. ## Related on Trend Hunter - [Snackable Chocolate Bars](https://www.trendhunter.com/trends/snacksize-bars.md) - [Small Simple-Ingredient Chocolates](https://www.trendhunter.com/trends/dark-chocolate-bites.md) - [Portioned Indulgence Artisan Chocolates](https://www.trendhunter.com/trends/ritual-chocolate-mini-bar.md) - [Bite-Size Artisan Chocolate Bars](https://www.trendhunter.com/trends/coxco-chocolate-bars.md) - [Extra-Chocolatey Mini Protein Bars](https://www.trendhunter.com/trends/perfect-bar-double-chocolate-mini.md) - [Permissible Premium Chocolate Snacks](https://www.trendhunter.com/trends/bitesized-chocolate.md) - [Plant-Based Candy Bars](https://www.trendhunter.com/trends/harken-sweets.md) - [Bite-Sized Artisan Chocolates](https://www.trendhunter.com/trends/singleserve-chocolates.md) - [High-Quality Mini Truffle Bars](https://www.trendhunter.com/trends/mini-truffle-bars.md)