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# Mini Sized Me
Gourmet Tiny Burgers and Shakes

By Juan Carlos Bonilla | Published 2007-07-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mini-size-me-the-big-size-doesnt-matter
References: [springwise](http://www.springwise.com/food_beverage/mini_size_me/index.php) & [minnies](http://www.minnies.com/index.htm)

How many times do you want to try more than one dish in the same occasion? A new Chicago based restaurant is giving you the option. They are serving [mini size burgers](https://www.trendhunter.com/trends/daves-hot-chicken-mini-sliders), [sandwiches and shakes](https://www.trendhunter.com/trends/shake-shack-good-fit-menu). I think that it is an intelligent way to drive more business. The consumers get the option to try a lot of food and the novelty of eating favourite foods in a new way.

**Implications** - The Chicago-based Minnies project is highly beneficial to the health of modern citizens as it sheds light upon the fact that bigger is not necessarily better -- at least when it comes to the portions of food. These [bite-sized burgers](https://www.trendhunter.com/trends/volcano-grille-glpetite-plate) and other creations are just as yummy as regular food, but much healthier.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 66% | Activity: 35% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Bite-sized Food:** Opportunity for businesses to offer smaller portions of food, appealing to health-conscious consumers and allowing them to try a variety of dishes.
- **Novelty Dining:** Creating a unique dining experience by serving favorite foods in a new and innovative way, attracting customers who seek novel experiences.
- **Portion Control:** Addressing the issue of portion sizes and promoting healthier eating habits by offering mini-sized versions of popular dishes.

### Where This Applies

- **Restaurant:** Restaurants can introduce mini-sized portions as a new menu option, catering to customers who want to try a variety of dishes or practice portion control.
- **Food Packaging:** Opportunity for food packaging companies to design innovative and convenient packaging solutions for bite-sized foods, ensuring freshness and easy consumption on the go.
- **Event Planning:** Event planners can incorporate the concept of bite-sized food into their catering services, providing guests with a unique and interactive dining experience.

## Related on Trend Hunter

- [Snackable Martini Cocktails](https://www.trendhunter.com/trends/teeny-tini.md)
- [Collectible Fast Food Miniatures](https://www.trendhunter.com/trends/lil-mcdonalds-happy-meal.md)
- [Nostalgic QSR Miniature Experiences](https://www.trendhunter.com/trends/happy-meal-collectibles.md)
- [Sustainable Frozen Desserts](https://www.trendhunter.com/trends/mini-mcflurry-1.md)
- [Premium Slider Lineups](https://www.trendhunter.com/trends/birdcall.md)
- [Miniature Breakfast Cereals](https://www.trendhunter.com/trends/mini-cereals.md)
- [Made-to-Order Retailer Burgers](https://www.trendhunter.com/trends/nittany-minitmart-signature-burger-menu.md)
- [Mini Plant-Based Pizzas](https://www.trendhunter.com/trends/blackbirdie-pizza-minis.md)
- [Miniature Baking Collectibles](https://www.trendhunter.com/trends/mini-food.md)
