# Soft-Baked School-Safe Cookies The MadeGood Soft Baked Mini Cookies are Nut-Free By Michael Hemsworth | Published 2020-04-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/mini-cookies References: [snackandbakery](https://www.snackandbakery.com/articles/94465-madegood-soft-baked-mini-cookies-with-no-nut-butter) & [madegoodfoods](http://www.madegoodfoods.com/) The [MadeGood](https://www.trendhunter.com/trends/allergyfriendly-recipe) Soft Baked Mini Cookies have been announced by the brand as a new snack option that will offer consumers a [school-safe treat](https://www.trendhunter.com/trends/trubar-kids) for kids to bring with them to class that has a free-from profile. The cookies are formulated with a full serving of vegetables in each serving, and are gluten-free vegan, Kosher and non-GMO to make them suitable for a wide range of consumers. This is further enhanced by their free-from profile that doesn't contain any of the top eight allergens. The MadeGood Soft Baked Mini Cookies have a soft, chewy profile and are available in three flavor options including No Nut Butter, Red Velvet and Snickerdoodle, and are perfect for kids and adults alike as a healthier snack option. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 6% | Activity: 9% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Snacks:** Disruptive innovation opportunities in creating more plant-based snack options that are allergen-free and appealing to both kids and adults. - **School-safe Food:** Disruptive innovation opportunities in developing school-safe food products that are free from allergens and meet dietary restrictions. - **Nut-free Treats:** Disruptive innovation opportunities in creating more nut-free snack options for consumers, especially for those with nut allergies. ### Sectors Adopting This - **Food & Beverage:** Disruptive innovation opportunities in the food and beverage industry to create allergy-safe snacks that cater to various dietary needs. - **Healthy Snacks:** Disruptive innovation opportunities in developing healthier snack options that incorporate vegetables and meet free-from criteria. - **School Supplies:** Disruptive innovation opportunities in the school supplies industry to offer school-safe food products that can be easily packed in lunch boxes. ## Related on Trend Hunter - [Soft-Baked Free-From Cookies](https://www.trendhunter.com/trends/dark-chocolate-chip-cookies.md) - [Allergy-Safe Cookies](https://www.trendhunter.com/trends/allergysmart.md) - [Allergen-Free Cookie Snacks](https://www.trendhunter.com/trends/wise-bites.md) - [Baked Breakfast Bars](https://www.trendhunter.com/trends/soft-baked-oat-bars.md) - [Autumnal Allergen-Free Cookies](https://www.trendhunter.com/trends/soft-baked-pumpkin-spice-cookies.md) - [On-the-Go Mini Cookie Packs](https://www.trendhunter.com/trends/partake-foods-cookies.md) - [Nutritious Soft-Baked Cookies](https://www.trendhunter.com/trends/oatmeal-cranberry-cookies.md) - [Seed Flour Cookies](https://www.trendhunter.com/trends/seed-flour-cookies.md) - [Diminutive Cookie Sandwiches](https://www.trendhunter.com/trends/diminutive-cookie-sandwich.md)