# Mindful Meat Burgers 'The Natural' By Sodexo Reduces Carbon Footprint With a Mushroom Blend By Jana Pijak | Published 2019-01-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mindful-meat References: [mindful.sodexo](https://www.mindful.sodexo.com/can-burger-tasty-mindful-yes-yes-can/) 'The Natural' is a mindful meat burger launched by food service brand [Sodexo](https://www.trendhunter.com/trends/printed-plant-based-burgers) which aims to reduce our carbon footprint with a [blend of meat and plant-based ingredients](https://www.trendhunter.com/trends/beef-jackfruit-burger). In addition to featuring 75% of antibiotic and hormone-free beef, the burger is made with 25% of [mushroom ingredients](https://www.trendhunter.com/trends/meati-breakfast-patties). In addition to its lower calorie count, this mindful meat option is also lower in sodium and cholesterol while leaving less of an environmental footprint on our planet. Geared towards those who adhere to a flexitarian diet -- a lifestyle that doesn't restrict meat but instead focuses on more conscious consumption -- Sodexo's The Natural burger was launched as part of the food service brand's 'Mindful' initiative. Overall, the initiative aims to make environmentally conscious food more accessible within corporations and public institutions like schools and hospitals. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 41% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Mindful Meat:** Creating burgers with a blend of meat and plant-based ingredients offers an opportunity for more sustainable and conscious consumption. - **Reducing Environmental Footprint:** Developing food products that have a lower environmental impact, such as using mushroom ingredients, presents an avenue for reducing carbon footprint within the food industry. - **Flexitarian Lifestyle:** Catering to the growing trend of flexitarianism by providing mindful meat options that appeal to individuals seeking a more balanced and conscious meat consumption approach. ### Industries Being Reshaped - **Food Service:** The food service industry has the opportunity to introduce menu items that promote mindful meat consumption and help reduce carbon footprint. - **Plant-based Alternatives:** The plant-based industry can explore collaborations and innovative solutions, such as incorporating mushroom ingredients, to create more sustainable meat alternatives. - **Corporate Food Programs:** Companies and institutions can implement mindful food initiatives to provide their employees and customers with sustainable and conscious meat options. ## Related on Trend Hunter - [Umami Mushroom Patties](https://www.trendhunter.com/trends/the-actual-truffle-burger.md) - [Mushroom-Derived Hybrid Meats](https://www.trendhunter.com/trends/mush-foods.md) - [Customizable Mycelium Mixes](https://www.trendhunter.com/trends/50cut.md) - [Regenerative Meat Burgers](https://www.trendhunter.com/trends/regenerative-meat.md) - [Flavorful Veg-Forward Burgers](https://www.trendhunter.com/trends/juicy-marbles.md) - [Alt Meat Minces](https://www.trendhunter.com/trends/matr-fungi-mince.md) - [Meaty Mushroom Burgers](https://www.trendhunter.com/trends/portobello-mushroom-burger.md) - [Premium Hybrid Meats](https://www.trendhunter.com/trends/carnea.md) - [Plant-Based Virtual Burger Menus](https://www.trendhunter.com/trends/vegelicious.md)