<!-- canonical: https://www.trendhunter.com/trends/milly-simmonds-plaza-kvinna -->
<!-- robots: noindex -->

# Edgy Jazz-Inspired Editorials
The Milly Simmonds Plaza Kvinna Spread is Elegantly Gothic

By Meghan Young | Published 2011-11-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/milly-simmonds-plaza-kvinna
References: [fashionising](http://www.fashionising.com/pictures/b--holy-orders-plaza-kvinna-13680.html) & [plazakvinna](http://www.plazakvinna.com)

The Milly Simmonds Plaza Kvinna photo spread pulls together two unlikely sources of inspiration for one very [edgy shoot](https://www.trendhunter.com/trends/at-the-edge-of-time). Combining the Jazz era with a Gothic one, this editorial manages to provide an interesting take on the religious theme that has been really popular as of late. Set in a cemetery, the shoot has an eerie vibe that is offset by the sensual wardrobe and elegant beauty portrayed by the model.

Shot by [fashion photographer](https://www.trendhunter.com/trends/asos-inspired-by) Andreas Kock, the Milly Simmonds Plaza Kvinna photo spread appeared in the magazine’s November 2011 issue. Styled by Emma Thorstrand, the editorial somewhat romanticizes what a vampire would potentially have worn in the roaring 20s. It features tons of black fabrics, lace and leather in [elegant skin-revealing ensembles](https://www.trendhunter.com/trends/velvet-heat). This spread is really the epitome of various fashion fads wrapped up into one pretty package.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 63% | Activity: 29% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Jazz-inspired Fashion:** Opportunity for designers to combine vintage jazz aesthetics with modern fashion trends.
- **Gothic Influences:** Potential for creative collaborations between fashion and gothic elements to create unique, edgy styles.
- **Religious Themed Editorials:** Emerging trend of blending religious symbolism and fashion to create visually striking and thought-provoking editorials.

### Who This Affects Most

- **Fashion Design:** Innovative designers can tap into the jazz and gothic influences to create cutting-edge fashion collections.
- **Photography:** Photographers can experiment with eerie and sensual aesthetics to capture unique and captivating images.
- **Magazine Publishing:** Opportunity for magazines to feature daring and unconventional editorials that attract a niche audience interested in alternative fashion styles.

## Related on Trend Hunter

- [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md)
- [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md)
- [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)
- [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)
- [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)
- [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md)
- [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)
- [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)
- [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md)
