# Data Privacy Chat Apps The 'Millijoin' Messenger App Doesn't Have Ad Targeting or Data Capturing By Michael Hemsworth | Published 2019-02-10 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/millijoin-messenger-app References: [betalist](https://betalist.com/startups/millijoin?utm_campaign=startup-63479&utm_medium=atom&utm_source=newsfeed) & [millijoin](https://www.millijoin.com/?ref=betalist) The 'Millijoin' messenger app is positioned as a next-generation solution for consumers who are weary about the ways their data is being used by other service providers to communicate in a more worry-free manner. The app works by offering an intuitive interface, but on the backend it won't be analyzing your data to display [targeted ads](https://www.trendhunter.com/trends/inapp-controls) or selling it to third-party companies. This takes a different approach than other chat apps presently available and enables users to maintain more control over their data without having to worry that service usage will result in a [loss of privacy](https://www.trendhunter.com/trends/waterflow-diary). The 'Millijoin' messenger app is reported to come with no financial or ethical cost, which addresses growing consumer concerns about how their data is being used by service providers. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 45% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Worry-free Data Messaging:** The 'Millijoin' messenger app offers a worry-free messaging experience by not analyzing user data for targeted ads or selling it to third parties. - **User-controlled Privacy:** The app empowers users by giving them more control over their data and privacy, addressing the growing concern around data usage by service providers. - **Ethical Data Practices:** The 'Millijoin' app provides a solution that aligns with consumers' demand for more ethical handling of their personal data. ### Who This Affects Most - **Messaging and Communication:** The 'Millijoin' app disrupts the messaging industry by offering a privacy-focused alternative to other chat apps. - **Technology and Software:** The app presents an opportunity for innovation in the development of data privacy-focused technologies and software. - **Data Security and Privacy:** The 'Millijoin' app addresses the need for advancements in data security and privacy practices within the industry. ## Related on Trend Hunter - [Privacy-Focused Industry Chatbots](https://www.trendhunter.com/trends/proton-lumo.md) - [Interconnected Messaging Ecosystems](https://www.trendhunter.com/trends/interconnected-messaging-ecosystem.md) - [Anonymous Chat Platforms](https://www.trendhunter.com/trends/whisper-chat.md) - [Healthy Social Media Apps](https://www.trendhunter.com/trends/healthy-social-media-app.md) - [Privacy-Protecting Digital Ad Platforms](https://www.trendhunter.com/trends/digital-ad-platform.md) - [Encrypted Decentralized Chat Apps](https://www.trendhunter.com/trends/positiveintentions.md) - [Privacy-Protecting Creator Apps](https://www.trendhunter.com/trends/creator-apps.md) - [AI-Driven Messaging Platforms](https://www.trendhunter.com/trends/aidriven-messaging-platform.md) - [Identity-Hiding AI Chatbots](https://www.trendhunter.com/trends/duckduckgo-3.md)