# Artist-Supporting Coffee Shop Merchandise Toronto's Milky's Coffee Carries the TOiNZ Toy Range By Jana Pijak | Published 2020-12-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/milkys References: [milkys](https://milkys.ca/collections/toinz) "[Milky's](https://www.trendhunter.com/trends/the-ordinary-x-milkys) is a Toronto café that serves thoughtfully crafted coffee and seasonal specialty drinks." In addition to spotlighting a menu of unconventional coffee flavors, Milky's is known for its cozy and design-forward interior and its selection of [artisan merchandise](https://www.trendhunter.com/trends/starbucks-holiday-merchandise) -- including handcrafted toys from South Korea-based ceramic toy artist ToiNZ. A great gift for those seeking to support local businesses this holiday season, Milky's TOiNZ collection spotlights charming and hand-painted ceramics that range from animals and fruits to firewood-inspired artwork. The TOiNZ collection is also "constantly evolving with new limited and unlimited edition toys being added regularly." Milky's specially curated art toys are an extension of the Toronto-based coffee shop's design-friendly aesthetic and speak to its core consumer -- a demographic who appreciates craft coffee and [handcrafted collectibles](https://www.trendhunter.com/trends/baked-goods-plushies). ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 77% | Activity: 68% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Craft Coffee:** Opportunity for coffee shops to curate a selection of artisan merchandise to appeal to their design-conscious consumers. - **Artisan Merchandise:** Growing demand for handcrafted collectibles that support local artists and businesses. - **Limited Edition Toys:** Rise in popularity of unique and exclusive toys that cater to collectors and enthusiasts. ### Sectors Adopting This - **Coffee Shops:** Coffee shops can explore partnerships with local artists and designers to offer curated artisan merchandise to enhance their customer experience. - **Art Toy Market:** Opportunity for artists and designers to create and sell handcrafted collectible toys targeted at niche consumer segments looking for unique and limited edition pieces. - **Gift and Specialty Retail:** Retailers can tap into the growing demand for artisan merchandise by featuring limited and unlimited edition toys as unique gift options. ## Related on Trend Hunter - [Playful Coffee-Inspired Sculptures](https://www.trendhunter.com/trends/andrew-rae.md) - [Nature-Inspired Coffee Boutiques](https://www.trendhunter.com/trends/coffee-boutique.md) - [Holiday QSR Pop-Ups](https://www.trendhunter.com/trends/cf-toronto-eaton-centre-1.md) - [Milky Coffee Collabs](https://www.trendhunter.com/trends/the-ordinary-x-milkys.md) - [Playful Coffee Merch Collabs](https://www.trendhunter.com/trends/starbucks-x-mofusand.md) - [Subtly Seasonal Cafe Accessories](https://www.trendhunter.com/trends/starbucks-reserve-roastery-tokyo-christmas.md) - [Artistic QSR Merch](https://www.trendhunter.com/trends/tim-singleton.md) - [Library Literature Merchandise](https://www.trendhunter.com/trends/toronto-public-library-1.md) - [Milk-Themed Mall Exhibits](https://www.trendhunter.com/trends/the-care-corner.md)