# Creative Dairy Branding Milkin' It Packaging is as Stimulating Visually as its Contents Taste By Amelia Roblin | Published 2013-02-23 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/milkin-it-packaging References: [packagingoftheworld](http://www.packagingoftheworld.com/2013/02/milkin-it-student-project.html) & [designbytiff](http://www.designbytiff.com/milkin-it.html) The whimsical appearance of Milkin' It packaging communicates its wacky contents pretty accurately. The eccentric milk bottles hold [brightly colored dairy drinks](https://www.trendhunter.com/trends/trumoo-fantastic-berry) that blend together flavors like blueberry and pineapple and strawberry and banana. The transparent flasks have been modeled on the [old delivered dairy containers](https://www.trendhunter.com/trends/shaken-udder-milkshakes), but these have been accessorized with [sleeves that have spot-patterned perforations](https://www.trendhunter.com/trends/tetra-prisma-aseptic-300-edge) and function as handgrips. Four of such vessels come in a carrying carton, decorated with the face of a cow and a name tag. Consumers would call up the grocery store ahead of time and place their beverage orders. Tiffany Harris' Milkin' It packaging was designed to to be fun with a sense of freshness, like your very own cow was milked that very morning by the "farmer" who's name is written on the cap. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 71% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### Why This Trend Is Growing - **Whimsical Packaging:** Creating visually stimulating packaging designs that reflect the wacky and eccentric nature of the product can attract consumer attention and generate interest. - **Flavor Blending:** Blending unique and unexpected flavors in dairy drinks can provide a refreshing and innovative taste experience for consumers. - **Personalized Farm-to-table Experience:** Offering a personalized experience by associating the product with a specific farmer's name and emphasizing freshness can create a sense of connection and authenticity for consumers. ### Industries Being Reshaped - **Packaging and Design:** Companies in the packaging and design industry can explore creating visually stimulating and creative packaging solutions for various products. - **Food and Beverage:** The food and beverage industry can experiment with blending unique and unexpected flavors to create innovative and exciting new products. - **Agriculture and Dairy:** The agriculture and dairy industry can leverage personalized farm-to-table experiences to enhance consumer connection and highlight the freshness of their products. ## Related on Trend Hunter - [Carton-Packaged Milk Vodkas](https://www.trendhunter.com/trends/black-cow-pure-milk-vodka.md) - [Comic Strip Milk Bottles](https://www.trendhunter.com/trends/seki-milk.md) - [Rebranded Protein Milkshakes](https://www.trendhunter.com/trends/vibrant-packaging-design.md) - [Adorable Cat Milk Cartons](https://www.trendhunter.com/trends/adorable-blue-cat.md) - [Carbonated Milk Sodas](https://www.trendhunter.com/trends/ps-milk-sodas.md) - [Employee-Designed Milk Cartons](https://www.trendhunter.com/trends/everyday-milk.md) - [Playful Packaging-Inspired Vases](https://www.trendhunter.com/trends/strawberry-milk-vase.md) - [Luminous Beverages Branding](https://www.trendhunter.com/trends/Rithms-Enlite.md) - [Eye-Catching Fruit Cups](https://www.trendhunter.com/trends/dole-sunshine-company-packaging.md)