# Bovine-Produced Spirits This 'Black Cow' Milk Vodka is for Adventurous Drinkers By Ian Andrew Panganiban | Published 2013-04-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/milk-vodka References: [odditycentral](http://www.odditycentral.com/foods/english-farmer-makes-vodka-from-cow-milk.html) & [blackcow](http://www.blackcow.co.uk/) Milk isn't a drink that would normally be served at a bar, but this unusually made milk vodka will surely entice adventurous drinkers into giving it a try. The 'Black Cow' is the world's first pure milk vodka to be introduced to consumers. The creator of this bovine-produced alcohol is West Dorset dairy farmer Jason Barber, who was inspired to create the drink from a documentary about people producing [vodka beverages](https://www.trendhunter.com/trends/dutch-barn-orchard-vodka) from a yak's milk. This [alcoholic milk beverage](https://www.trendhunter.com/trends/oatrageous) is already a favorite of certain celebrities, most notably the James Bond star Daniel Craig, which makes you wonder if he was drinking milk vodka the entire time in all those drink scenes in the film. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 20% | Activity: 64% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Bovine-produced Alcohol:** The emergence of bovine-produced alcohol presents an opportunity for innovative distilleries to create unique and adventurous spirits. - **Unconventional Ingredients:** The use of unconventional ingredients like milk in the production of spirits opens up possibilities for distilleries to experiment with new flavors and appeal to adventurous drinkers. - **Celebrity-endorsed Beverages:** The endorsement of alcoholic milk beverages by celebrities like Daniel Craig can lead to increased consumer interest and a potential market for celebrity-endorsed spirits. ### Industries Being Reshaped - **Alcohol Distilleries:** Distilleries can capitalize on the trend of bovine-produced alcohol by incorporating unique and unconventional ingredients into their spirits, appealing to adventurous consumers. - **Dairy Industry:** The dairy industry has an opportunity to explore alternative uses for milk, such as producing milk vodka, which can open up new revenue streams and expand their product offerings. - **Beverage Marketing and Promotion:** The emergence of celebrity-endorsed alcoholic milk beverages creates opportunities for marketing and promotional agencies to leverage the star power and create unique campaigns to attract consumers. ## Related on Trend Hunter - [Whey-Based Vodka Spirits](https://www.trendhunter.com/trends/cowcohol.md) - [Festive In-Flight Serves](https://www.trendhunter.com/trends/black-cow-1.md) - [Savory Milk Punches](https://www.trendhunter.com/trends/project-alla-vodka.md) - [Creamy Caramel Plant-Based Liqueurs](https://www.trendhunter.com/trends/caramel-bombshell-crem-liqueur.md) - [High-Quality Bacon-Flavored Vodkas](https://www.trendhunter.com/trends/chilli-bacon-vodka.md) - [All-Natural Pizza Vodkas](https://www.trendhunter.com/trends/pizza-vodka.md) - [Animal-Free Dairy Milks](https://www.trendhunter.com/trends/bored-cow.md) - [Ethical Flavored Vodka Ranges](https://www.trendhunter.com/trends/dutch-barn-orchard-vodka.md) - [Dairy-Free Espresso Martinis](https://www.trendhunter.com/trends/queens-brew.md)