# Non-Dairy Milk Blends GoBeyond Foods' Milk Substitute is Made from Flax, Rice and Hemp By Laura McQuarrie | Published 2016-02-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/milk-substitute References: [gobeyondfoods](http://www.gobeyondfoods.com/beyond-milk/) [Flax](https://www.trendhunter.com/trends/flax-oil-dressings), rice and hemp are all rich in Omegas, but rather than just making a non-dairy milk substitute from just one of these nutrient-rich ingredients, GoBeyond Foods uses all three. By using its own Beyond Milk formula, GoBeyond created what it calls the a "fully functional" collection of [non-dairy milk beverages](https://www.trendhunter.com/trends/ripple-organic-plantbased-milk), as well as one of the most nutrient-dense on the market. The brand's Flax Hemp Milk line comes in three types: Original, [Unsweetened](https://www.trendhunter.com/trends/elmhurst-1925-unsweetened) and Vanilla. In some of the beverages, sweetness and flavor are enhanced with natural ingredients like vanilla extract, stevia, brown rice syrup and coconut sugar. Now that there are a number of healthful milk substitutes on the market, superfood-based products like these are appealing to the masses, rather than just consumers with dairy intolerances or vegan lifestyles. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 4% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Superfood Milk Blends:** Creating milk substitutes using nutrient-rich ingredients like flax, rice, and hemp presents an opportunity to cater to health-conscious consumers. - **Functional Non-dairy Beverages:** Developing fully functional non-dairy milk beverages with enhanced sweetness and flavor using natural ingredients taps into the growing demand for healthier options. - **Appeal to Mainstream Consumers:** As the popularity of milk substitutes continues to grow, there is a chance to capture the attention of a wider audience by offering superfood-based products with added nutritional benefits. ### Where This Applies - **Food and Beverage:** The food and beverage industry can explore the development of superfood milk blends as a healthier alternative to traditional dairy products. - **Plant-based Alternatives:** The plant-based alternatives industry can capitalize on the demand for functional non-dairy beverages by expanding their product offerings with nutrient-rich ingredients. - **Wellness and Health:** The wellness and health industry can leverage the appeal of superfood milk blends to promote healthier lifestyles and cater to the growing number of health-conscious consumers. ## Related on Trend Hunter - [Complete Plant-Based Milks](https://www.trendhunter.com/trends/complete-plantmilk.md) - [Whole-Roasted Alt Milks](https://www.trendhunter.com/trends/whole-moon.md) - [Luscious Plant Milks](https://www.trendhunter.com/trends/lilk.md) - [Hemp Milk Concentrates](https://www.trendhunter.com/trends/hemp-milk-concentrate.md) - [Hybrid Almond Oat Drinks](https://www.trendhunter.com/trends/almond-breeze-original-almond-oat-blend.md) - [Revolutionary Plant-Based Milks](https://www.trendhunter.com/trends/the-silk-nextmilk.md) - [Creamy Plant Milks](https://www.trendhunter.com/trends/coconut-cashew-milk.md) - [Adaptogenic Alt Milks](https://www.trendhunter.com/trends/oatmilk-adaptogens.md) - [Allergen-Free Alt Milks](https://www.trendhunter.com/trends/sunflower-seed-milk.md)