# Milk Jar-Mimicking Cups This Milk Cup Looks Like a Ceramic Milk Jug When Faced Down By Jen Chae | Published 2013-07-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/milk-cup References: [tent1000](http://tent1000.com/milkcup.html) & [tent1000](http://tent1000.com) When faced up, it serves as a milk cup, but when faced upside down, this design mimics the shape of an old-school ceramic milk jug. The Milk Cup prototype by Japanese design studio Tent1000 is uniquely self-referential—only when seen from a different perspective. The cork bottom of the milk cup acts as a grip when the cup is placed on the table. But when the cup is empty and flipped, the round cork resembles a cork-topper for a jar. When filled with milk, the cup is not outstandingly eye-catching. But because of the clever streamlined shape of the cup, the Milk Cup looks like a cork-topped milk jug when upside-down. Most meta designs look like the object being referred to. The Milk Cup may look mundane when in use, but it will surprise you with its ulterior motive. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 33% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Self-referential Design:** Opportunities for product design that cleverly incorporates self-referential elements. - **Disguised Design:** Potential for products that transform visually or functionally when viewed or used in a different way. - **Innovative Grip Design:** Potential for products that use grip design as a unique and innovative feature. ### Who This Affects Most - **Tableware:** Opportunities for tableware companies to incorporate self-referential design elements into their products. - **Home Decor:** Potential for home decor companies to create products that visually transform when viewed from different perspectives. - **Consumer Goods:** Opportunities for consumer goods companies to innovate grip design and incorporate it into their products. ## Related on Trend Hunter - [Single-Piece Silicone Measuring Cups](https://www.trendhunter.com/trends/boi-measuring-cup.md) - [Shifting Hydration Cup Concepts](https://www.trendhunter.com/trends/tilting-water-cup.md) - [Sustainable Upcycled Glass Cups](https://www.trendhunter.com/trends/hmm-design.md) - [Playful Packaging-Inspired Vases](https://www.trendhunter.com/trends/strawberry-milk-vase.md) - [Modular Porcelain Cups](https://www.trendhunter.com/trends/corcelain.md) - [Comic Strip Milk Bottles](https://www.trendhunter.com/trends/seki-milk.md) - [Effortless Tea Brewing Cups](https://www.trendhunter.com/trends/cuptone-teacup.md) - [Captivating Tonal Drinking Glassware](https://www.trendhunter.com/trends/podio-cup.md) - [Hidden Cat Kitchenware](https://www.trendhunter.com/trends/cute-cat-coffee-cup.md)