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# Gold Logo-Adorned Tooth Gems
MILK & HONEY LONDON Taps MCM for a New Tooth Gem Collection

By Kanesa D | Published 2022-07-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/milk-and-honey-london
References: [hypebae](https://hypebae.com/2022/7/mcm-milk-honey-london-tooth-gems-jewelry-accessories) & [milkandhoneylondon](https://milkandhoneylondon.com/)

Jewelry brand [MILK & HONEY LONDON](https://www.trendhunter.com/trends/mms-x-christina-tosi-crunchy-cookie) is collaborating with MCM for a limited edition collection of tooth gems for UK residents. The collection comprises handmade, specially sourced [metals and gemstones](https://www.trendhunter.com/trends/mikimoto-x-chrome-hearts) celebrating the UK’s best independent artists and jewelers.

The collection includes three styles: a MCM Visetos logo gem, a diamond gem, and a laurel wreath. The laurel wreath symbolizes honor, evolution, and truth, making it the perfect addition for those who want their jewelry to mean something at heart. The diamond is a classic tooth gem style, offering a smaller option for an elevated, timeless look. The Visetos logo is perfect for consumers who love bling and want an eccentric addition to their mouth jewelry.

The MCM x MILK & HONEY LONDON tooth gems are available at the MILK & HONEY LONDON flagship store, with tooth gem technicians exclusively available for application services by appointment.

Image Credit: MILK & HONEY LONDON

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 39% | Activity: 42% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### Why This Trend Is Growing

- **Tooth Gems Decoration:** The trend of tooth gems decoration opens up opportunities for handmade and handcrafted gemstones that cater to unique cultural or individual milestones.
- **Collaborative Fashion:** Collaborative fashion opportunities arise as luxury and high-end brands partner with niche or upcoming brands to create limited collections, targeting specific market segments.
- **Customized Oral Care:** The trend of customized oral care provides opportunities for businesses to offer premium services and tailor-made dental products that cater to consumers looking for personalized dental care solutions.

### Industries Being Reshaped

- **Jewelry Industry:** Jewelry companies can benefit from exploring unique market opportunities by creating handmade, handcrafted, or personalized gems and collaborating with up-and-coming fashion brands for exclusive collections.
- **Fashion Industry:** Luxury and high-end fashion brands can partner with niche or upcoming brands to create limited collections that target specific market segments and cater to changing consumer preferences and aesthetics.
- **Dental Care Industry:** The trend of customized oral care provides an opportunity for businesses to offer premium services and tailor-made dental products, which cater to consumers looking for personalized dental care solutions.

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