# Military Lunch Box Designs This Metallic Ammo-Styled Meal Carrying Case is Ideal for Manly Men By Alyson Wyers | Published 2013-11-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/military-lunch-box References: [geekalerts](http://www.geekalerts.com/ammo-lunch-box/) & [thinkgeek](http://www.thinkgeek.com/product/16ef/?cpg=cj&ref=&CJURL=&CJID=297616) This military lunch box design from ThinkGeek adds a macho edge to a regular human activity: eating lunch. The [metallic manly lunch box](https://www.trendhunter.com/trends/original-aluminum-backpack) is ammo-inspired, providing a sturdy carrying case for a large meal. This is perfect for intimidating bullies to keep out of school lunches or storing your food at your place of work. The 175 square inch tin is fairly roomy, allowing lots of food for growing boys, hungry men and females who refuse to buy into [girly lunch box conventions](https://www.trendhunter.com/trends/playtime-lunch-box). However, the [metal military lunch box](https://www.trendhunter.com/trends/yeti-loadout-gobox-1-gear-case) contains small parts, and is therefore intended for children aged 6 and up. It is not meant for anyone under the age of 3. The case reads 'Ammo Lunch' on one side and has space for the owner's name, rank and squad on the opposite side. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 17% | Activity: 14% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Macho Lunch Boxes:** Opportunity for disruptive innovation in the lunch box industry by creating lunch boxes with designs that appeal to men and provide a rugged, macho aesthetic. - **Ammo-inspired Designs:** Opportunity for disruptive innovation in the design industry by incorporating military-inspired elements, such as ammo-styled lunch boxes, into various products. - **Personalized Lunch Boxes:** Opportunity for disruptive innovation in the customization industry by offering lunch boxes that can be personalized with names, ranks, and squad information to add a unique touch. ### Where This Applies - **Lunch Box:** Opportunity for disruptive innovation in the lunch box industry by creating lunch boxes with designs that cater to a more masculine audience. - **Design:** Opportunity for disruptive innovation in the design industry by incorporating military-inspired elements into a wide range of products, including lunch boxes. - **Personalization:** Opportunity for disruptive innovation in the personalization industry by offering customized lunch boxes with space for adding names, ranks, and squad information. ## Related on Trend Hunter - [Titanium-Made Lunch Boxes](https://www.trendhunter.com/trends/bento-lunch-boxes.md) - [Branded Electric Lunch Boxes](https://www.trendhunter.com/trends/crockpot-go.md) - [Militant Cigar Humidors](https://www.trendhunter.com/trends/klaro-30-caliber-smoke-can-humidor.md) - [Double-Walled Lunch Carriers](https://www.trendhunter.com/trends/insulated-lunch-box.md) - [Convenience-Focused Lunch Boxes](https://www.trendhunter.com/trends/lunch-bundle.md) - [Meal Preparation Lunch Boxes](https://www.trendhunter.com/trends/memobento.md) - [Retro Militant Backpack Designs](https://www.trendhunter.com/trends/waxed-canvas-backpack.md) - [Scheduled Self-Heating Lunchboxes](https://www.trendhunter.com/trends/lunchgo.md) - [Self-Heating Solar-Powered Lunchboxes](https://www.trendhunter.com/trends/sunnyside-lunchbox.md)