# Protective Contemporary Kids Swimwear Miles the Label Swim Collection Has UPF 50+ Sun Protection By Michael Hemsworth | Published 2026-07-11 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/miles-the-label-swim-collection References: [milesthelabel](https://milesthelabel.com)  The latest [Miles the Label](https://www.trendhunter.com/trends/miles-the-label) swim collection is a series of swimwear styles created by the brand with a contemporary take in mind to help kids feel confident in their summertime gear. The range puts a variety of modern styles in focus that including turquoise checkers, pink palms and hibiscus flowers that are meant to evoke a tropical aesthetic to bring a [vacation-inspired theme](https://www.trendhunter.com/trends/petit-lem-tropicana) to any pool day. The range covers all swimwear essentials including traditional swim trunks and one-pieces, but also bikinis, rash guards and ruffled terry polo cover-ups. The entire range can be mixed and matched, and are suited for infants, toddlers and kids thanks to a full size run up to size 10. The range also features a [UPF 50+ sun protection](https://www.trendhunter.com/trends/sun-top-collection) rating. ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 60% | Activity: 59% | Freshness: 85% - Audience gender: 10% men, 90% women - Primary generations: Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What's Driving This Trend - **Protective Kids Fashion:** Sun-safe apparel with UPF 50+ ratings blends health-conscious functionality with trend-led design, creating space for children’s brands to merge protection, comfort and style. - **Mix-and-match Swimwear:** Coordinated separates and flexible silhouettes support personalized outfit building for families, signaling opportunities around modular children’s wardrobes and seasonal capsule collections. - **Vacation-inspired Prints:** Tropical graphics, bold checkers and playful florals bring destination aesthetics into everyday poolwear, expanding the role of kids swimwear as expressive lifestyle fashion. ### Who This Affects Most - **Children's Apparel:** Contemporary designs with built-in protective features point to a growing market for kids clothing that balances parental utility with child-friendly self-expression. - **Swimwear:** Full-size swim collections spanning infants to older children reveal potential for inclusive family-focused assortments that simplify seasonal shopping across age groups. - **Sun Care:** Textile-based UV protection complements traditional sunscreen products, positioning wearable sun safety as an adjacent category for brands focused on pediatric wellness. ## Related on Trend Hunter - [Nautical-Inspired Sporty Swimwear Capsules](https://www.trendhunter.com/trends/sporty-swim-collection.md) - [Athlete-Approved Sun Protection Garments](https://www.trendhunter.com/trends/outerknown-sun-collection.md) - [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md) - [Practical Children's Outerwear](https://www.trendhunter.com/trends/miles-the-label.md) - [Technical Swimwear Ranges](https://www.trendhunter.com/trends/summer-2026-mens-swim-collection.md) - [Inaugural Children's Swimwear Capsules](https://www.trendhunter.com/trends/childrens-swimwear.md) - [Neutral-Themed Beachwear Collections](https://www.trendhunter.com/trends/summer-2025-beachwear.md) - [Full-Coverage Baby Uv Garments](https://www.trendhunter.com/trends/sun-onesie.md) - [Ultra-chic affordable swimwear designs](https://www.trendhunter.com/trends/affordable-swimwear.md)