# Gamified Botanical Gardens This Milanese Park Has Been Converted Into a Life-Sized Board Game By Rahul Kalvapalle | Published 2023-04-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/milanese-park References: [worldarchitecture.org](https://worldarchitecture.org/architecture-news/fzzfe/italo-rota-and-carlo-ratti-create-world-s-largest-board-game-with-energy-harvesting-tiles.html) & [carloratti](https://carloratti.com/project/walk-the-talk/) Venerated Italian design practice Carlo Ratti Associatti has rung in the ongoing Salone Internazionale del Mobile di Milano by converting an iconic Milanese park into a [life-sized board game](https://www.trendhunter.com/trends/city-chase). The 'Walk the Talk' project, based in Mlan's Botanical Garden, has therefore been transformed into a board game wherein visitors can explore different pathways, read information on the tiles and learn about eco-friendly practices such as cycling and ridesharing. The 'Walk the Talk' experience depicts various landmarks around the city of Milan, with a total of over 400 tiles and 32 varieties of icons distributed across a space of 3,500 square meters. Developed as part of the 'Interni Re-evolution' exhibition, this thought-provoking transformation of a famous Milanese park speaks to the utility of engaging and [immersive experiences in transforming urban behaviour](https://www.trendhunter.com/trends/walkable) choices. Image Credit: Marco Beck Peccoz ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 64% | Activity: 37% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### Key Themes Behind This Trend - **Gamification in Design:** Opportunity for designers to create immersive experiences and transform urban behavior choices. - **Eco-friendly Practices:** Opportunity for businesses to incorporate eco-friendly practices and use them as a selling point to attract new customers. - **Augmented Reality Integration:** Opportunity for developers to integrate AR technology in gamified experiences for a more interactive and realistic user journey. ### Where This Applies - **Tourism:** Botanical gardens can attract more visitors with immersive, gamified experiences and learn about sustainable practices. - **Education:** Opportunity to develop gamified teaching methods and use immersive experiences to teach eco-friendly practices. - **Architecture and Urban Design:** Developers and architects can incorporate gamification and immersive experiences in urban design to encourage sustainable behaviors and eco-friendly practices. ## Related on Trend Hunter - [Energy-Generating Park Sculptures](https://www.trendhunter.com/trends/energy-park.md) - [Modular Block Installations](https://www.trendhunter.com/trends/the-triennale-museum.md) - [Urban Design Card Games](https://www.trendhunter.com/trends/city-making-101.md) - [Board Game-Inspired Show Sets](https://www.trendhunter.com/trends/pompidou-show.md) - [Immersive Garden Bar Experiences](https://www.trendhunter.com/trends/americas-first-botanical-garden.md) - [Park-Inspired Printable Board Games](https://www.trendhunter.com/trends/ghibli-park-board-game.md) - [Kid-Envisioned Urban Environments](https://www.trendhunter.com/trends/the-little-big-playmat.md) - [Water-Less Minimal Design Gardens](https://www.trendhunter.com/trends/botnica.md) - [Gamified Walking Experiences](https://www.trendhunter.com/trends/walkable.md)