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# Billionaire Eco Cars
Mikhail Prokhorov is Developing Russia's First Hybrid Car

By Michael Hines | Published 2010-10-24 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/mikhail-prokhorov
References: [ecofriend.org](http://www.ecofriend.org/entry/russian-billionaire-unveils-hybrid-town-car-of-the-future/) & [english.ruvr.ru](http://english.ruvr.ru/2010/10/15/26225088.html)

Mikhail Prokhorov is an accomplished businessman, sports team owner and now harbinger of Russia's first-ever [hybrid car](https://www.trendhunter.com/trends/rav4). Mikhail Prokhorov and his Oneixm Group have partnered with Russian truck company Yarovit to design and build the green machine.

Mikhail Prokhorov's appropriately-named "People's Hybrid" will be available in either hatchback or [sport coupe](https://www.trendhunter.com/trends/artura-spider). The car will have one [electric motor](https://www.trendhunter.com/trends/iaa-mobility) on each wheel and will reportedly be as roomy as a MINI Cooper. Mikhail Prokhorov is a very, very rich man, and if anyone can build Russia's first hybrid, it's him.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 44% | Activity: 58% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Hybrid Technologies:** The development of hybrid cars like the People's Hybrid opens up opportunities for innovation in the automotive industry.
- **Renewable Energy:** The use of electric motors in hybrid cars aligns with the growing trend towards renewable energy sources.
- **Sustainable Transportation:** The creation of Russia's first hybrid car contributes to the trend of sustainable transportation solutions.

### Sectors Adopting This

- **Automotive:** The development of hybrid cars presents opportunities for disruptive innovation in the automotive industry.
- **Electric Vehicles:** The use of electric motors in hybrid cars is driving innovation in the electric vehicle industry.
- **Renewable Energy:** The integration of renewable energy sources in hybrid cars is impacting the renewable energy industry.

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