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# Floral-Accented Bear Figurines
BE@RBRICK Worked Mika Ninagawa on the YOSAKURA Collection

By Amy Duong | Published 2018-03-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mika-ninagawa
References: [hypebeast](https://hypebeast.com/2018/3/medicom-toy-bearbricks-mika-ninagawa-yosakura) & [medicomtoy.co.jp](http://www.medicomtoy.co.jp/list/13076.html)

BE@RBRICK worked alongside photographer Mika Ninagawa for its latest offering once again, following the pair's collaboration back in December. This time, the collection centers around floral concepts from Ninagawa's photography decorating the label's [iconic figurines](https://www.trendhunter.com/trends/playstation-x-berbrick) along with a series of accessories. The new collaborative collection is entitled 'YOSAKURA,' named after the photograph itself.

The 100%, 400% and 1000% figurines are all completely decorated in the floral photograph print and are also accented with Ninagawa's logo on the back. The accessories featured along with the floral range include a pen, a passport case, glasses case, camera strap, slippers, cushion cover and tote bags. The newest [BE@RBRICK x Mika Ninagawa collaboration](https://www.trendhunter.com/trends/flowers-bloom-collection) will be dropping on March 24th online at [Medicom Toy](https://www.trendhunter.com/trends/jackson-pollock-studio).

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 45% | Activity: 93% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Floral-accented Figurines:** Opportunity for disruptive innovation in the collectibles industry by incorporating floral designs into figurines to appeal to a wider audience.
- **Photography-inspired Collaborations:** Opportunity for disruptive innovation in the fashion industry by partnering with photographers to create unique and visually appealing collections.
- **Artistic Accessories:** Opportunity for disruptive innovation in the consumer goods industry by adding artistic elements to accessories to elevate their design and appeal.

### Industries Being Reshaped

- **Collectibles:** Opportunity for disruptive innovation in the collectibles industry by introducing collaborations that combine art and popular culture.
- **Fashion:** Opportunity for disruptive innovation in the fashion industry by incorporating photography-inspired designs into clothing and accessories.
- **Consumer Goods:** Opportunity for disruptive innovation in the consumer goods industry by partnering with artists to create unique and artistic accessories.

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