# Naturally Infused Haircare Products These Mielle Haircare Collections Include Two Lines By Michael Hemsworth | Published 2023-01-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mielle-haircare-collections References: [progressivegrocer](https://www.progressivegrocer.com/mielle-pomegranate-honey-and-rice-water-aloe-hair-care-collections) & [mielleorganics](https://mielleorganics.com/) These new [Mielle](https://www.trendhunter.com/trends/air-dry-hairstyling-collection) haircare collections are being launched by the Black-owned, women-led brand as a series of products formulated with the haircare needs of consumers across the US. The collections consist of two lines including Rice Water & Aloe Vera and Pomegranate & Honey, which each pack a variety of solutions perfect for supporting hair of all types. The Rice Water & Aloe Vera products are created for supporting scalp and braid needs, while the Pomegranate & Honey options are great for [curly type four hair](https://www.trendhunter.com/trends/textureid-collection). The Mielle haircare collections are priced at $9.99 and are all free from sulfates, parabens, mineral oil, paraffin and DEA, while also not being tested on animals. The products are launching alongside a series of hairstyling accessories like satin scrunchies, scalp brushes and more. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 48% | Activity: 57% | Freshness: 14% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Naturally-infused Haircare:** Opportunity to create haircare products that prioritize natural, organic ingredients. - **Diversity-focused Haircare:** Opportunity to create haircare products that are formulated for diverse hair types and textures. - **Animal-friendly Haircare:** Opportunity to create haircare products that are not tested on animals. ### Sectors Adopting This - **Beauty and Personal Care:** Beauty and personal care companies are poised to create innovative, diverse, and sustainable haircare lines. - **E-commerce:** E-commerce retailers can provide a platform for natural, organic and diverse haircare products to reach a wider audience. - **Sustainable Living:** Opportunity to create products that speak to environmentally conscious consumers who prioritize sustainability and natural products. ## Related on Trend Hunter - [Air Dry Hair-Styling Collections](https://www.trendhunter.com/trends/air-dry-hairstyling-collection.md) - [Optimized 4C Haircare](https://www.trendhunter.com/trends/kalahari-melon-aloe-vera.md) - [Textured Hair-Focused Product Lines](https://www.trendhunter.com/trends/love-my-natural-hair.md) - [Black-Owned Brand Partnerships](https://www.trendhunter.com/trends/actively-black-collaboration.md) - [Black-Owned Haircare Collections](https://www.trendhunter.com/trends/curldaze.md) - [Restorative Haircare Solutions](https://www.trendhunter.com/trends/damage-recovery-collection.md) - [Protective Hair Solutions](https://www.trendhunter.com/trends/aunt-jackies.md) - [Strengthening Textured Haircare Products](https://www.trendhunter.com/trends/african-pride-feel-it-formula-collection.md) - [Textured Hair Advertising Campaigns](https://www.trendhunter.com/trends/from-one-queen-to-another.md)