# Coffee-Scented Laundry Detergents Midnight Grind Everything Wash Smells Like an Espresso Martini By Laura McQuarrie | Published 2025-02-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/midnight-grind-everything-wash References: [instagram](https://www.instagram.com/p/DGLxebBp2Sl/) & [snif.co](https://snif.co/products/midnight-grind-everything-wash)  The espresso martini’s revival is sparking a craze beyond cocktails, with some craving its rich, coffee-infused scent in personal fragrances, candles, and even laundry detergents like Midnight Grind Everything Wash by [Snif](https://www.trendhunter.com/trends/spice-break-everything-wash). This fragrance-inspired laundry detergent shares the elegant scent of a beloved coffee cocktail with notes of vanilla, chocolate, smooth vodka, citrus zest, and a nutty accord. Although its novel scent is the main selling feature, Midnight Grind delivers quality laundry care with a formula that's clean, high-performing, fabric-safe, non-toxic, and made without synthetic dyes. Midnight Grind, Snif's take on an espresso martini laundry scent, was created to deliver a light, luxurious scent. It launched alongside a Liquid Scent [Booster](https://www.trendhunter.com/trends/mood-booster-ball) with an identical aroma to amplify the longevity of the fragrance on fabric. ## Trend Insights (Trend Hunter) - Score: 7.3/10 - Popularity: 90% | Activity: 92% | Freshness: 36% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Why This Trend Is Growing - **Fragrance-infused Household Products:** Household products are integrating unique, luxury-inspired fragrances to enhance sensory experiences beyond traditional scents. - **Gourmet Scented Consumables:** Products traditionally not associated with gourmet scents are leveraging rich, complex aromas to appeal to niche markets. - **Novelty Laundry Experiences:** Laundry detergents are evolving into novel experiences by infusing distinctive and upscale scents that transform routine tasks into pleasurable activities. ### Industries Being Reshaped - **Fragrance and Perfume Industry:** The fragrance industry is expanding into non-traditional sectors, offering unique scents in personal care and household products. - **Home Care and Cleaning Industry:** The home care market is seeing a shift towards high-end, sensory-rich products enhancing both functionality and user experience. - **Specialty Food and Beverage-inspired Products:** Industries are increasingly drawing inspiration from popular food and beverage flavors and scents to diversify their product offerings. ## Related on Trend Hunter - [Spiced Pumpkin Laundry Detergents](https://www.trendhunter.com/trends/spice-break-everything-wash.md) - [Espresso Martini Perfumes](https://www.trendhunter.com/trends/blend-no-83.md) - [Fragrance-Heavy Laundry Products](https://www.trendhunter.com/trends/snif.md) - [Fine Fragrance Laundry Detergents](https://www.trendhunter.com/trends/snifs-signature-spin.md) - [Sugar Cookie Laundry Detergents](https://www.trendhunter.com/trends/sugar-coat-everything-wash.md) - [Wintry Laundry Detergents](https://www.trendhunter.com/trends/old-saint-wick-everything-wash.md) - [Luxury Laundry Detergents](https://www.trendhunter.com/trends/dedtergent.md) - [Cherry-Scented Laundry Fragrances](https://www.trendhunter.com/trends/tart-deco-scent-booster.md) - [Marshmallowy Laundry Detergents](https://www.trendhunter.com/trends/dedtergent-mochi-milk.md)