# Eggless Savory Breakfast Bowls Gardein Created a Plant-Based Version of a Middle Eastern Breakfast By Laura McQuarrie | Published 2019-07-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/middle-eastern-breakfast References: [prnewswire](https://www.prnewswire.com/news-releases/gardein-adds-new-items-to-its-plant-based-line-up-300886276.html) & [gardein](https://www.gardein.com/products/shakshuka-breakfast-bowl/) Inspired by the popularity of shakshuka, a popular Middle Eastern breakfast that's traditionally prepared with eggs, tomatoes, chili peppers and spices, [Gardein](https://www.trendhunter.com/trends/gardein-ultimate-plantbased-meatballs) added a new [plant-based breakfast bowl](https://www.trendhunter.com/trends/banquet-mega-breakfast-bowl) to its range. The brand's eggless, vegan-friendly Shakshuka Breakfast Bowl contains 12 grams of plant-based protein and provides just the right amount of food to serve one person. The Shakshuka Breakfast Bowl boasts a base of potatoes, Gardein's spicy meatless "saus'age," [eggless scrambled "e'gg,"](https://www.trendhunter.com/trends/plant-based-eggs) as well as artichokes, red peppers and onions, all in a spicy tomato sauce. Shakshuka, the globally inspired breakfast, is now being offered on more and more menus, especially as it is savory, spicy and satisfying. Now, those who prefer plant-based eating can enjoy a meatless and eggless version of this popular dish at home. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 5% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Plant-based Breakfast:** There is a growing trend of offering plant-based options for breakfast, including traditional dishes like shakshuka, providing innovative plant-based alternatives for consumers. - **Eggless Breakfast:** The rise of eggless breakfast options, such as the eggless scrambled 'e'gg in Gardein's Shakshuka Breakfast Bowl, presents opportunities to cater to vegan and vegetarian consumers. - **Global Breakfast Influences:** The incorporation of globally-inspired breakfast dishes, like shakshuka, into mainstream menus showcases the demand for diverse breakfast options and opens doors for culinary experimentation. ### Industries Being Reshaped - **Plant-based Food Industry:** The increasing popularity of plant-based breakfast options, like Gardein's Shakshuka Breakfast Bowl, presents opportunities for growth and innovation in the plant-based food industry. - **Breakfast Food Industry:** The expanding demand for diverse and globally-inspired breakfast options creates opportunities for the breakfast food industry to develop and market new products to meet consumer preferences. - **Vegan and Vegetarian Food Industry:** The introduction of eggless and meatless breakfast options, such as Gardein's Shakshuka Breakfast Bowl, highlights the potential for growth and innovation within the vegan and vegetarian food industry. ## Related on Trend Hunter - [Delectable Vegan Breakfast Sandwiches](https://www.trendhunter.com/trends/vegan-breakfast-sandwich.md) - [Frozen Eggless Scrambles](https://www.trendhunter.com/trends/zero-egg-scoopable-scramble.md) - [Ready-to-Eat Vegan Egg Scramble](https://www.trendhunter.com/trends/vegan-egg-scramble.md) - [Mediterranean-Style Breakfast Bowls](https://www.trendhunter.com/trends/mediterranean-breakfast-bowl.md) - [Heat-and-Eat Eggless Chilis](https://www.trendhunter.com/trends/plant-based-chilis.md) - [Egg-Free Breakfast Bites](https://www.trendhunter.com/trends/egg-free-breakfast-bites.md) - [Plant-Based Breakfast Pockets](https://www.trendhunter.com/trends/plant-based-pockets.md) - [Cauliflower Breakfast Cups](https://www.trendhunter.com/trends/heat-and-eat-cups.md) - [Homestyle Egg-Free Scrambles](https://www.trendhunter.com/trends/amys-kitchen-frozen-breakfast.md)