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# Mid-Air Marriages
EasyJet Proposes Idea of In-Flight Wedding Ceremonies

By Tisah Tucknott | Published 2009-05-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mid-air-marriages-in-flight-wedding-ceremonies
References: [guardian](http://www.guardian.co.uk/travel/2009/may/05/theairlineindustry-easyjet)

Budget airline [EasyJet](https://www.trendhunter.com/trends/life-admin-concierge) has recently announced its intention of holding mid-air marriages.

Although there is speculation that this announcement is just to get in the limelight, in-flight wedding ceremonies actually sound like a good idea! The plan is to have pilots officiate during mid-air marriages, which lets couples go directly to their honeymoon destination right after their wedding ceremony.

Who knew that the saying â€œon cloud nineâ€ could sound so literal?

**Implications** - As modern lifestyles continue to become more hectic, many people are finding it much more difficult to find time for leisure. As such, many consumers must now squeeze in activities into whatever time they may have. Corporations looking to cater to this demographic may produce items which specifically reduce the time required to accomplish tasks.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 14% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Weddings](https://www.trendhunter.com/weddings)

## Key Themes

### What's Driving This Trend

- **In-flight Weddings:** Opportunity for airlines to offer wedding packages to couples looking for unique and convenient wedding experiences.
- **Budget Airline Services:** Opportunity for budget airlines to differentiate themselves by offering unique services like mid-air marriages.
- **Destination Weddings:** Opportunity for wedding planners to market destination wedding packages that combine the wedding ceremony and honeymoon in one trip.

### Who This Affects Most

- **Airlines:** Airlines can offer in-flight wedding packages to couples looking for a unique and convenient wedding experience.
- **Wedding Planning:** Wedding planners can create and market destination wedding packages that include mid-air weddings to attract adventurous couples looking for unique experiences.
- **Tourism:** Tourism industry can promote destinations that offer convenient and unique wedding experiences like mid-air weddings to attract more visitors.

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