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# Microwavable Queso Dips
'Chili's' Frozen White Queso Dip Features Carefully Sourced Ingredients

By Mary Van Puymbroeck | Published 2017-07-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/microwavable-queso-dip
References: [chilisathome](https://www.chilisathome.com/white-queso-dip/) & [walmart](https://www.walmart.com/reviews/product/39321730)

Casual dining restaurant [Chili's](https://www.trendhunter.com/trends/chicken-crisper-combos), has added a microwavable queso dip to its collection of frozen meals.

The 'White Queso Dip' is made using red jalapeno peppers, provolone cheese and Mexican-style beef crumbles. Chili's frozen food offerings are always made using carefully sourced ingredients and with no artificial flavors and coloring. Chili's aims to deliver bold, restaurant quality recipes in [Southwest](https://www.trendhunter.com/trends/queso-to-go) flavor options from mild to spicy. The brand's at home collection also includes recipes like 'Pepper Jack Mac and Cheese, a 'Beef Fiesta Rice Bowl,' and 'Nacho Potatoes with Beef and Cheese.'

The microwavable queso dip is a great at-home option because it is so easy to get restaurant-inspired results with a [frozen cheese dip](https://www.trendhunter.com/trends/cheddar-jalapeo-bacon-dip). To elevate the queso experience, fans can add fresh ingredients to the frozen dip like peppers and fresh onion.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 17% | Activity: 19% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Microwavable Queso Dips:** Expanding market for convenient and quick microwavable queso dips allows for innovative packaging and flavors.
- **Frozen Meals with Carefully-sourced Ingredients:** Consumer demand for frozen meals made with high-quality and responsibly-sourced ingredients opens the door for sustainable and ethical manufacturing practices.
- **Restaurant-quality Recipes at Home:** The trend towards creating frozen meals that deliver the taste and quality of restaurant meals at home presents opportunities for culinary innovation and flavor customization.

### Where This Applies

- **Frozen Food Industry:** The growth of microwavable queso dips contributes to the expansion of the frozen food industry, creating opportunities for new product development and market expansion.
- **Food Packaging Industry:** Demand for innovative packaging solutions that maintain the quality and taste of frozen dips offers opportunities for packaging companies to develop convenient and sustainable solutions.
- **Fast Food Industry:** Restaurant chains leveraging their brand recognition to offer frozen versions of their popular menu items tap into the growing market for convenient and familiar frozen meals.

## Related on Trend Hunter

- [Spiced Ready-to-Serve Queso Dips](https://www.trendhunter.com/trends/velveeta-cheese-dip.md)
- [Homestyle Cheese-Based Dips](https://www.trendhunter.com/trends/homestyle-recipe-queso-dip.md)
- [White Cheddar Queso Dips](https://www.trendhunter.com/trends/white-queso-dip.md)
- [Convenient Cheesy Dips](https://www.trendhunter.com/trends/house-party-cheesy-dip.md)
- [Cheesy Enchilada-Inspired Dips](https://www.trendhunter.com/trends/new-cheesy-enchilada-dip.md)
- [Heat-and-Eat Cheese Dips](https://www.trendhunter.com/trends/cheesy-hot-serves.md)
- [Ultra-Spicy Queso Dips](https://www.trendhunter.com/trends/queso-apocalypto.md)
- [Meaty Cheese Salsa Dips](https://www.trendhunter.com/trends/members-mark-salsa-con-queso.md)
- [Tex Mex Macaroni Bowls](https://www.trendhunter.com/trends/qdoba-mac-queso.md)
