# Ultraviolet-Tracking Wristbands The Microsoft Band Lets You Know When You Need Sunscreen By Rahul Kalvapalle | Published 2014-10-31 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/microsoft-band References: [gizmag](http://www.gizmag.com/microsoft-band-fitness-tracker/34507/) & [microsoft](http://www.microsoft.com/Microsoft-Band/en-us) The [Microsoft](https://www.trendhunter.com/trends/edge-copilot) Band is a [wearable](https://www.trendhunter.com/trends/tband) that looks understated but is packed with a surprising number of functions including some smartwatch functions and [fitness tracking](https://www.trendhunter.com/trends/oura-ring-41). This wristband has 10 sensors and can track your steps, distance traveled, calories burned as well as the quality and duration of your sleep. It lets you set daily step and calorie burning goals. It also has a UV monitor -- which helps you decide if you need to apply sunscreen -- and built-in GPS. Even though it's a Microsoft product, the band is refreshingly not picky about which smartphones it connects to. It connects to Windows Phones, iOS and Android devices via Bluetooth. Once it established a Bluetooth connection to a device, it will show email previews, incoming calls and text messages. The Microsoft Band is available in three different sizes for $200, and can be purchased online and in Microsoft stores. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 25% | Activity: 44% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Ultraviolet-monitoring Wearables:** Opportunity to develop additional wearables with UV monitoring capabilities for various outdoor activities. - **Cross-platform Wearable Devices:** Opportunity to develop more wearable devices that are compatible with multiple operating systems. - **Multi-function Fitness Trackers:** Opportunity to create more fitness devices that have a variety of features beyond step and calorie tracking. ### Industries Being Reshaped - **Fitness Technology:** This industry can benefit from creating more multi-functional and cross-platform fitness trackers. - **Outdoor Recreation:** This industry can benefit from developing more UV-monitoring wearables for various outdoor activities. - **Wearable Technology:** This industry can benefit from developing more cross-platform wearable devices with a variety of functions beyond simple fitness tracking. ## Related on Trend Hunter - [Elegant Health-Tracking Rings](https://www.trendhunter.com/trends/ultrahuman-ring.md) - [Smart-Designed Fitness-Tracking Wearables](https://www.trendhunter.com/trends/fitnesstracking-wearable.md) - [Fitness-Tracking Smart Rings](https://www.trendhunter.com/trends/ultrahuman-ring-1.md) - [Health-Tracking Smart Rings](https://www.trendhunter.com/trends/healthttracking-smart-rings.md) - [Large Display Smartwatches](https://www.trendhunter.com/trends/redmi-smart-band-2.md) - [Screen-Free Fitness Devices](https://www.trendhunter.com/trends/luna-band.md) - [Comprehensive Health Fitness Trackers](https://www.trendhunter.com/trends/honor-band-9.md) - [Fitness-Tracking Accessible Smart Rings](https://www.trendhunter.com/trends/pebble-halo-smart-ring.md) - [Wearable Monitoring Technology](https://www.trendhunter.com/trends/tband.md)