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# Tech-Integrated Sneaker Revivals
Adidas Originals' Re-Releases Their Iconic OG Micropacer Shoe

By Jana Pijak | Published 2014-07-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/micropacer
References: [fuckingyoung.es](http://fuckingyoung.es/adidas-originals-og-micropacer/) & [adidas](http://www.adidas.com/us/content/originals/)

[Adidas](https://www.trendhunter.com/trends/sl-72-og-shoes) Originals has announced the re-release of their iconic Micropacer shoe. First released in 1984, the "Micropacer integrated technology and performance and was a revolution in footwear for the time."

This year, Adidas Originals celebrates the [30th anniversary](https://www.trendhunter.com/trends/club-c-85-vintage) of their Micropacer model with a one-to-one reissue of its original silver colourway.

The nostalgic shoe is sure to fly off shelves and is guaranteed to be a hit among sneaker buffs and shoe collectors with a flair for [retro accessories](https://www.trendhunter.com/trends/ers-4000). The silver sneaker is adorned with metallic blue stripes and a red heel accent that is also luminescent in its tone.

This shoe features a digital step counter that is built in to its front panel. The step counter makes workouts easy and efficient and includes mode and reset buttons for user customization.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 54% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Tech-integrated Sneaker Revivals:** The re-release of the iconic Micropacer shoe by Adidas Originals highlights the trend of integrating technology into sneakers.
- **Nostalgic Retro Accessories:** The one-to-one reissue of the Micropacer model taps into the trend of retro accessories, appealing to sneaker buffs and shoe collectors.
- **Smart Fitness Footwear:** The digital step counter built into the Micropacer shoe showcases the trend of smart fitness footwear, providing workout monitoring and customization for users.

### Industries Being Reshaped

- **Athletic Footwear:** Adidas Originals' re-release of the Micropacer shoe opens up opportunities for sporting goods and athletic footwear companies to incorporate technology into their products.
- **Retro Fashion:** The popularity of the Micropacer reissue highlights the potential for growth in the retro fashion industry, appealing to consumers with a penchant for nostalgia.
- **Fitness Technology:** The integration of a step counter into the Micropacer shoe presents a disruptive innovation opportunity for the fitness technology industry, bridging the gap between fashion and functionality in workout gear.

## Related on Trend Hunter

- [Iconic Shoe Colorways](https://www.trendhunter.com/trends/sl-72-og-shoes.md)
- [Juxtaposing Dynamic Running Shoes](https://www.trendhunter.com/trends/adistar-cushion.md)
- [Digital-World-Based Shoe Collections](https://www.trendhunter.com/trends/stepn-go-x-adidas-ultraboost.md)
- [Revived Dynamic Running Sneakers](https://www.trendhunter.com/trends/adistar-cushion-3.md)
- [Game Console Sneaker Designs](https://www.trendhunter.com/trends/playstationinspired-sneaker.md)
- [Sleek Laceless Runners](https://www.trendhunter.com/trends/megaride-s2.md)
- [Minimalist Slip-On Sneakers](https://www.trendhunter.com/trends/f50-silver-metallic.md)
- [Celebratory Shoe Anniversary Drops](https://www.trendhunter.com/trends/club-c-85-vintage.md)
- [Retro Sporty Luxe Accessories](https://www.trendhunter.com/trends/retro-accessories.md)
