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# Goldfish-Walking Contraptions
Mick Madden Takes His Pets Malcolm and Ethel Out for a Stroll

By Meghan Young | Published 2013-01-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/mick-madden
References: [bookofjoe](http://www.bookofjoe.com/2013/01/goldfish-walker.html) & [metro](http://metro.co.uk/2007/01/16/walking-with-fishes-562405/)

People who either don't want or can't have social pets such as dogs shouldn't have to suffer; Mick Madden knows that more than anyone. He has liberated his cute goldfish companion from the confines of the home to enjoy the outdoors like any other traditional pet. Although still safe and sound in a [typical glass bowl](https://www.trendhunter.com/trends/pet-jellyfish), Mick Madden has built a [pull-able trolley](https://www.trendhunter.com/trends/collapsible-cart) that allows him to take his goldfish to the park or even the local pub.

A 52 year old metal worker from Huddersfield, Mick Madden was determined to give his pets Malcolm and Ethel some 'legs.' Mick Madden says, "I was looking at my goldfish going round in circles in their bowl looking bored silly so I made this to take them out and about and they love it."

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 11% | Activity: 34% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Pet Mobility:** Opportunity to create innovative devices or contraptions that allow pets to have more mobility and enjoy outdoor activities.
- **Alternative Pet Companions:** There is a market for unique and unconventional pets that offer companionship, creating disruptive opportunities for pet-related businesses.
- **Enhanced Pet Experiences:** Developing products or services that enhance the overall experience of pets, such as taking them to new environments or providing new stimuli.

### Sectors Adopting This

- **Pet Accessories:** Developing and selling specialized pet accessories that cater to unique pets and their needs.
- **Outdoor Recreation:** Creating new outdoor experiences and activities specifically designed for pets, catering to pet owners who want to engage in outdoor activities together.
- **Hospitality:** Providing pet-friendly experiences and services in the hospitality industry, such as pubs or cafes that welcome pets and their owners.

## Related on Trend Hunter

- [Waterless Fish Toys](https://www.trendhunter.com/trends/zhu-zhu-aquarium.md)
- [Small Pet Carrier Enclosures](https://www.trendhunter.com/trends/fenced-traveling-backpack.md)
- [Miniature Parade Floats](https://www.trendhunter.com/trends/littlest-float.md)
- [Miniscule Parade Floats](https://www.trendhunter.com/trends/the-littlest-float.md)
- [Supportive Senior Pet Accessories](https://www.trendhunter.com/trends/steady-walking-aid-for-dogs.md)
- [Senior Pet-Friendly Walking Aids](https://www.trendhunter.com/trends/steady-walking-aid.md)
- [Bike-Towed Pet Trailers](https://www.trendhunter.com/trends/wag-along.md)
- [Eco-Friendly Wishing Well Coins](https://www.trendhunter.com/trends/wishing-feed.md)
- [Pet-Friendly E-Scooters](https://www.trendhunter.com/trends/the-mopet.md)
