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# Platinum Blonde Purse Campaigns
The Latest Michelle Williams Louis Vuitton Ads are Utterly Chic

By Meghan Young | Published 2014-09-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/michelle-williams-louis-vuitton
References: [fashiongonerogue](http://www.fashiongonerogue.com/michelle-williams-stars-capucines-bag-third-louis-vuitton-campaign/) & [louisvuitton](http://www.louisvuitton.com/)

The latest Michelle Williams [Louis Vuitton](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign) ad campaign for the fall 2014 season is as chic as her previous two. Sporting a much blonder, nay nearly white, hairstyle, the American actress fresh-faced and beautiful in the photoshoot. Every woman will want to emulate her angelic look for the upcoming season. Especially with the pastel pops of color that the purses bring to the table to liven them up a bit.

Shot by photographer Peter Lindbergh, the Michelle Williams Louis Vuitton ad campaign focuses on studio portraits that highlight the her natural good genes as much as they do the Capucines bags. She is clad in an A-line dress designed by new creative director Nicolas Ghesquière. Together, her look is absolutely flawless.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 90% | Activity: 76% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Platinum Blonde Hair Trend:** Opportunity for hair salons and cosmetic companies to offer products and services that cater to the popular platinum blonde hair trend.
- **Pastel Accessories Trend:** Opportunity for fashion retailers to offer pastel-colored accessories as a way of adding a pop of color to outfits during the fall season.
- **Studio Portrait Photography Trend:** Opportunity for photography studios and professionals to offer studio portrait services that highlight natural beauty and simplify but enhance background aesthetics.

### Industries Being Reshaped

- **Fashion Retail:** Incorporating creative photography and showcasing popular accessories trends can generate engagement and sales in fashion retail industry.
- **Hair Salons:** Offering platinum blonde hair coloring and hair care products could lead to higher profits in hair salons industry.
- **Photography Services:** Introducing studio portrait photography with a simple aesthetic to highlight natural beauty could create an innovative disruption which would help attract a new set of customers.

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