# Political Fashion Icons Mrs-O Celebrates Michelle Obama's Fashion and Wardrobe Choices By Bianca | Published 2009-02-04 | Celebs Source: Trend Hunter, https://www.trendhunter.com/trends/michelle-obamas-fashion-mrs-o References: [mrs-o.org](http://www.mrs-o.org/) The year has barely started, and already Michelle Obama’s fashion is already having a huge sartorial influence on pop culture. As a result, sites like Mrs-O.org have sprung up focusing solely on her wardrobe. Michelle Obama’s fashion first grabbed people’s attention back when Obama was running for president, then escalated with each public appearance. Soon people were no longer tuning in to see what the future Mrs. President had to say, but to see what she wore. Instead of grieving over the fact that people were more interested in seeing which J.Crew outfit she’s wearing than some of the more important issues she brought to the table, Mrs O embraced her role as a style icon. Now Michelle Obama fashion has flooded magazines, and it’s soaked the web. Mrs-o.org, for example, is for people who want to “Follow the fashion of Mrs O: what & who she’s wearing.” The gallery shows a few of Michelle Obama’s fashions from the Mrs-O.org site. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 75% | Activity: 15% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity Fashion Influence:** The rise of Michelle Obama's fashion has demonstrated the significant influence that celebrities can have on fashion trends. - **Fashion Blogging:** Specialized fashion blogs like Mrs-O.org have emerged to cater to the growing demand for content related to celebrities' fashion choices. - **Online Fashion Communities:** Platforms like Mrs-O.org have created online communities centered around discussing and following the fashion choices of celebrities. ### Sectors Adopting This - **Fashion Publishing:** Fashion magazines have seen a surge in demand for content related to celebrity fashion, creating new opportunities for publishers to cater to this audience. - **E-commerce:** The popularity of Michelle Obama's fashion has opened up new avenues for e-commerce platforms to offer products similar to those worn by the former First Lady. - **Social Media Marketing:** The rise of fashion icons like Michelle Obama has highlighted the importance of leveraging social media platforms to promote and sell fashion products. ## Related on Trend Hunter - [Voting-Themed Fashion Ads](https://www.trendhunter.com/trends/youve-got-the-power.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Fashion-Focused Substack Publications](https://www.trendhunter.com/trends/what-should-i-wear.md) - [Hip Hop Fashion Exhibitions](https://www.trendhunter.com/trends/fresh-fly-and-fabulous.md) - [Fashion Legend Barbie Dolls](https://www.trendhunter.com/trends/claudia-schiffer-barbie.md) - [Dominican Heritage-Inspired Fashion Runways](https://www.trendhunter.com/trends/dominican-heritage.md) - [Holiday Gown Collections](https://www.trendhunter.com/trends/nana-jacqueline.md) - [Statement-Making Oatmeal Outfits](https://www.trendhunter.com/trends/porridge-dress.md) - [Celebrity-Designed Street Fashion](https://www.trendhunter.com/trends/victoria-beckham-2.md)