# Marijuana Monologues 'Saturday Night Live' Sketches Parody Michael Phelps' Pot-Smoking Debacle By Marissa Brassfield | Published 2009-02-09 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/michael-phelps-snl References: [huffingtonpost](http://www.huffingtonpost.com/2009/02/08/snl-bjork-michael-phelps_n_164979.html) It was only a matter of time before Michael Phelps' viral [pot-smoking](https://www.trendhunter.com/trends/women-of-weed) debacle made its rounds on 'Saturday Night Live.' The incident earned two segments on the Weekend Update portion of last night's show that stuck up for Phelps and generally poked fun at USA Swimming and Kellogg's. In the clip above, Seth Meyers kicks off his "Really!?!" segment by detailing the convenient similarities between all of [Kellogg's cereal box characters](https://www.trendhunter.com/trends/kelpo) and [stoners](https://www.trendhunter.com/trends/toasted-hot-combo), thereby proving that Michael Phelps' endorsement is actually consistent with their company image. Below, Andy Samberg plays an effusive Mark Spitz, who suggests that two of Michael Phelps' gold medals be taken away so that he can retain his Olympic gold record. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 76% | Activity: 96% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Viral Pot-smoking Debacle:** Disruptive innovation opportunity: Develop products or services that cater to the growing cannabis market and address the stigma around marijuana use. - **Parody Sketches:** Disruptive innovation opportunity: Create original and engaging content that parodies current events or celebrities, leveraging humor to attract and engage audiences. - **Stoner Branding:** Disruptive innovation opportunity: Explore unique branding strategies that target a cannabis-loving demographic, such as aligning with influential figures or leveraging humor in marketing campaigns. ### Who This Affects Most - **Cannabis Industry:** Disruptive innovation opportunity: Develop innovative cannabis products, such as edibles or CBD-infused beverages, to cater to evolving consumer preferences. - **Entertainment Industry:** Disruptive innovation opportunity: Incorporate parody sketches and comedy into entertainment content to engage and entertain audiences in new and creative ways. - **Marketing and Advertising Industry:** Disruptive innovation opportunity: Implement unconventional and humorous branding strategies to capture the attention of target audiences and differentiate from competitors. ## Related on Trend Hunter - [THC-Infused Snack Rings](https://www.trendhunter.com/trends/snazzle-os.md) - [Cannabis Dining Experiences](https://www.trendhunter.com/trends/bic-ez-reach-lighter-supper-club.md) - [Talk Show Host-Made Cannabis](https://www.trendhunter.com/trends/ricki-lake-and-bake.md) - [Actor-Backed Cannabis Drinks](https://www.trendhunter.com/trends/thcinfused-sparkling-waters.md) - [Athlete-Launched Cannabis Brands](https://www.trendhunter.com/trends/carmelo-anthony.md) - [Exclusive 420 Ice Creams](https://www.trendhunter.com/trends/420-ice-cream.md) - [THC-Infused Sparkling Waters](https://www.trendhunter.com/trends/houseplant-sparkling-water.md) - [Dispensary-Cafe Concepts](https://www.trendhunter.com/trends/swed.md) - [Rapper-Endorsed Flame Stove Campaigns](https://www.trendhunter.com/trends/blunt-marketing-campaign.md)