# Objectified Male Parodies Michael Phelps as Dr. McSwimmy Pre Emmy Awards By Ayman | Published 2008-09-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/michael-phelps-mcswimmy-emmy-awards References: [popcrunch](http://www.popcrunch.com/michael-phelps-greys-anatomy-parody-jimmy-kimmels-big-night-of-stars/) Olympic champion Michael Phelps starred in a hilarious parody clip during Jimmy Kimmel's pre Emmy Awards show. The Emmys clip parodies the fact that all [show or endorsement deals](https://www.trendhunter.com/trends/skechers-no-t) want him to be in skimpy speedos to show off his physique. The video clip shows what it would be like to have Michael Phelps as a doctor on the popular TV show Grey’s Anatomy. In the parody clip, Michael Phelps stars as the new Dr. on Grey’s Anatomy, Dr. McSwimmy. Michael Phelps turns heads as he parades around the hospital in his [skimpy speedo swimming suit](https://www.trendhunter.com/trends/surface-athletic). You know, we always hear about [objectifying women in the media](https://www.trendhunter.com/trends/doves-super-bowl-ad), but men get their fair share of objectifying as well. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 93% | Activity: 71% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### Why This Trend Is Growing - **Male Parodies:** Creating parodies that challenge the objectification of men in media presents an opportunity for disruptive innovation. - **Athlete Endorsements:** Brands seeking endorsements from athletes can leverage humor to communicate product value in more memorable ways. - **Celebrity Cameos:** Inviting celebrities to participate in comedic sketches offers opportunities to showcase products and services in a memorable way. ### Industries Being Reshaped - **Advertising:** Comedic parodies of gender norms in advertising can help brands reach audiences in a more meaningful and memorable way. - **Entertainment:** Inviting popular athletes to participate in comedic sketches enhances viewer engagement and can lead to increased viewership. - **Fashion:** Challenging gender norms through humor and satire can help fashion brands build stronger connections with consumers who value inclusivity and diversity. ## Related on Trend Hunter - [Sports-Inspired Digital Docuseries](https://www.trendhunter.com/trends/digital-docuseries.md) - [Athlete Swimwear Knit Fusion](https://www.trendhunter.com/trends/tom-daley-swimwear.md) - [Safe Consumption Swimmer Campaigns](https://www.trendhunter.com/trends/malibu-dont-drink-and-dive.md) - [Branded Short Talk Shows](https://www.trendhunter.com/trends/progressives-dr-rick.md) - [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md) - [Humorous Menswear Ads](https://www.trendhunter.com/trends/mens-wearhouse.md) - [Anthropomorphic Hair Ads](https://www.trendhunter.com/trends/hair-ballad.md) - [Tongue-in-Cheek Skincare Ads](https://www.trendhunter.com/trends/cerva.md) - [High-Performance Underwear Collections](https://www.trendhunter.com/trends/the-medalist-collection.md)