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# Scuba Summer Collections
The Michael Kors Resort 2012 Collection is Quirky and Fun

By Corinne Guirgis | Published 2011-06-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/michael-kors-resort-2012
References: [fashiongonerogue](http://fashiongonerogue.com/michael-kors-resort-2012-collection/) & [fashionista](http://fashionista.com/2011/06/michael-kors-resort-2012-jackie-o-goes-surfing/)

When you catch a glimpse of the [Michael Kors](https://www.trendhunter.com/trends/michael-kors-x-montauk-yacht-club) Resort 2012 collection, it's hard not to be a bit baffled at the eccentric design concepts that are certainly unlike any we have seen from the designer before. Described by [Fashionista](https://www.trendhunter.com/trends/bluboho-x-fashionista) under the headline "Jackie O Goes Surfing," the collection is a mix between [upscale resort chic](https://www.trendhunter.com/trends/golden-hour-getaway-collection) and daytime scuba gear.

Neon colors, bold animal prints and strange cuts are at the core of this collection. The Kors woman bold enough to rock it will certainly not go unnoticed! The wetsuit-like mini dresses are perfect for a day at the beach, while the blazers, pantsuits and overcoats are great for a breezy walk along the boardwalk at night!

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 69% | Activity: 15% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Quirky Design Concepts:** Disruptive innovation opportunities may arise by incorporating eccentric design concepts into traditional fashion lines.
- **Mixing Upscale Resort Chic with Scuba Gear:** Exploring the combination of upscale resort fashion with scuba gear can lead to transformative designs and exciting new trends.
- **Bold Colors and Animal Prints:** There is potential for disruption in the fashion industry by embracing bold colors and animal prints in unexpected ways.

### Who This Affects Most

- **Fashion:** Fashion brands can consider incorporating eccentric design concepts to create unique collections and attract attention in the market.
- **Resort Wear:** The resort wear industry can explore the fusion of upscale chic with scuba gear to offer trendy and versatile clothing options.
- **Beachwear:** The beachwear industry has an opportunity to experiment with wetsuit-inspired mini dresses and unconventional cuts to bring a new level of excitement to beach fashion.

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