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# Celebrity Action Figures
A Look Back: The Cheesy Michael Jackson Doll

By Cowbag | Published 2008-09-16 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/michael-jackson-doll-children-can-now-do-the-undressing
References: [ebaumsworld](http://www.ebaumsworld.com/video/watch/410271/)

Recently, Trend Hunter featured a broad array of [celebrity action figures](https://www.trendhunter.com/trends/thrilljoy-pix). But the concept is actually a revitalization of action figures from days past.

Check out this strange advert selling the [Michael Jackson action figure](https://www.trendhunter.com/trends/aaliyah-barbie). But I guess it may not have been that strange back then.

It is so living in the 1980’s and from my recollection was not alone in being a [terrifying toy advert](https://www.trendhunter.com/trends/pop-mart-chucky).

*His feet got the beat, he is cool and he is neat, Hey Michael*

I am particularly fond of the shameful added branding and album mentions - and of course the children chiming “I love you Michael Jackson” at the end.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 46% | Activity: 86% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### Why This Trend Is Growing

- **Retro Action Figures:** Opportunity for creating a line of action figures inspired by nostalgic characters from the past.
- **Celebrity Merchandising:** Opportunity for developing unique and collectible merchandise featuring popular celebrities.
- **Nostalgia Marketing:** Opportunity for using sentimental value of retro products to capture consumer interest and loyalty.

### Industries Being Reshaped

- **Toys and Games:** Opportunity for toy manufacturers to create retro-inspired action figures that resonate with collectors.
- **Entertainment:** Opportunity for celebrities to expand their brand and revenue streams through branded merchandise.
- **Advertising and Marketing:** Opportunity for marketers to leverage nostalgia as a marketing tactic to connect with target audiences.

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