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# Fast Food Fanatic Editorials
Emilie Elizabeth's Michael Freeby Series Celebrates Salty Snacks

By Jana Pijak | Published 2014-08-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/michael-freeby
References: [malemodelscene.net](http://www.malemodelscene.net/photography/michael-freeby/burger-time-emilie-elizabeth/) & [malemodelscene.net](http://www.malemodelscene.net/photography/michael-freeby)

Photographer and model Michael Freeby stars in this whimsical image series by Emilie Elizabeth. Michael poses in an arcade, on a hotel rooftop and in the middle of a graffiti-clad alley way while donning a wardrobe of vividly printed pieces.

The garments are adorned with [hamburger, hotdog and milkshake prints](https://www.trendhunter.com/trends/snackable-fashion) along with other vibrant motifs that are paired together to create a range of clashing but eye-catching ensembles.

Grooming for this image series is courtesy of Rachel Vang who creates a [retro coif](https://www.trendhunter.com/trends/mcdonaldland) for Michael Freeby. The model embodies a youthful style aesthetic and is effortlessly cool in this photo series. Michael poses in printed hoodies, photo-clad statement sweaters and cartoon-accented tanks that set a carefree tone for summer.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 17% | Activity: 49% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Key Themes Behind This Trend

- **Vivid Print Fashion:** Opportunity for disruptive innovation: Develop sustainable and customizable printing techniques for clothing to meet the demand for unique and eye-catching designs.
- **Retro Style Aesthetic:** Opportunity for disruptive innovation: Create a platform that connects vintage clothing enthusiasts and sellers to facilitate the trading and selling of retro fashion items.
- **Youthful Streetwear:** Opportunity for disruptive innovation: Utilize augmented reality technology to enhance streetwear shopping experiences by allowing consumers to virtually try on clothes before purchasing.

### Where This Applies

- **Fashion Retail:** Opportunity for disruptive innovation: Implement artificial intelligence chatbots to provide personalized fashion recommendations and styling tips to online shoppers.
- **Textile Printing:** Opportunity for disruptive innovation: Develop eco-friendly printing technologies and inks to address the increasing demand for sustainable fashion practices.
- **Vintage Fashion:** Opportunity for disruptive innovation: Build an online platform that utilizes machine learning algorithms to curate and recommend unique vintage fashion pieces based on individual preferences.

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