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# Classy Vintage Shades
Rock the Michael Bastian for RE Sunglasses 2011 Collection this Summer

By Matt Ho | Published 2011-06-07 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/michael-bastian-for-re-sunglasses-2011
References: [selectism](http://www.selectism.com/news/2011/06/06/first-look-michael-bastian-for-re-sunglass-summer-2011/) & [randolphusa](http://www.randolphusa.com/products-sunglass.htm)

Hopefully, most of you have found a pair of shades to wear when you're on the patio having a beer, but if not, check out the Michael Bastian for RE Sunglasses 2011 collection for some ideas.

The Michael Bastian for RE Sunglasses 2011 collection actually brings something a little fresh to the table. Instead of wayfarers and large plastic frames, the collection goes in the complete opposite direction. The shades overall maintain a [classical look with a thinner frame](https://www.trendhunter.com/trends/modern-retro-collection), which comes in recognizable styles that include Sportsman, P3 and the always popular [Aviators](https://www.trendhunter.com/trends/randolph-driveworks).

For the summer, there will be [15 styles in total](https://www.trendhunter.com/trends/back-to-daily-rhythm) from the Michael Bastian for RE Sunglasses 2011 series. There's no word on the release date, but definitely keep a lookout for them in stores.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 95% | Activity: 96% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Thinner Frames:** Disruptive innovation opportunity: Develop and promote sunglasses with thinner frames to offer a classical look with a unique twist.
- **Recognizable Styles:** Disruptive innovation opportunity: Design and market sunglasses with recognizable styles like Sportsman, P3, and Aviators to cater to consumers looking for a classic aesthetic.
- **Limited Edition Collections:** Disruptive innovation opportunity: Create limited edition sunglass collections in collaboration with fashion designers, like the Michael Bastian for RE Sunglasses 2011 collection, to generate excitement and demand.

### Where This Applies

- **Eyewear:** Disruptive innovation opportunity: Introduce innovative materials and technologies in eyewear manufacturing to create thinner frames without compromising durability or style.
- **Fashion:** Disruptive innovation opportunity: Collaborate with fashion designers to create unique sunglasses collections that offer a vintage and classical style to cater to fashion-conscious consumers.
- **Retail:** Disruptive innovation opportunity: Develop strategic partnerships with fashion brands to release limited edition sunglasses collections exclusively in select retail stores, creating a sense of exclusivity for customers.

## Related on Trend Hunter

- [Dynamically Redesigned Sunglasses](https://www.trendhunter.com/trends/the-blacked-out-collection.md)
- [Advanced Co-Branded Sunglasses](https://www.trendhunter.com/trends/rimowa-x-mykita.md)
- [Vintage-Inspired Eyewear Collections](https://www.trendhunter.com/trends/reformation-x-jimmy-fairly.md)
- [Classic Sporty Sunglasses](https://www.trendhunter.com/trends/vallon-daytrippers.md)
- [Streetwear-Informed Sleek Sunglasses](https://www.trendhunter.com/trends/stssy-eyegear-1.md)
- [Vintage Silhouette Eyewear](https://www.trendhunter.com/trends/modern-retro-collection.md)
- [Streetwear-Informed Dynamic Eyewear](https://www.trendhunter.com/trends/supreme-eyewear.md)
- [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md)
- [70s-Style Sport Sunglasses](https://www.trendhunter.com/trends/sunski-strada.md)
