# Scrappy Eco Jewelry Mia Morikawa Makes KA/POW/WOW From Discarded Designs By Rachel | Published 2009-06-06 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/mia-morikawa-kapowwow-jewelry References: [cyanatrendland](http://cyanatrendland.com/2009/06/04/kapowwow-objects/) & [kapowwowobjects](http://www.kapowwowobjects.com/) Mia Morikawa created her KA/POW/WOW jewelry from scraps of fabric from designers and thrift stores. The [chunky statement necklaces](https://www.trendhunter.com/trends/chiyu) are both [eco-friendly](https://www.trendhunter.com/trends/the-art-of-adornment) and fabulous! Her looks include thick white rope necklaces as well as more knitted grey designs. The looks are definitely designed to make a statement, so they're perfect for the eco-fashionistas in your life. **Implications** - The definition of [personal adornment](https://www.trendhunter.com/trends/3dtcable-collection) has altered drastically within the last decade. Jewelry once meant jewels, diamonds and glittering opulence that served as a symbol of a consumer's prestige; however, accessories are now a way for consumers to express their individuality in what ever way they please. Collections like KA/POW/WOW show the rustic, eccentric style that may be the future of the jewelry industry. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 73% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Eco-friendly Fashion:** Scrappy jewelry made from upcycled materials points toward the growing trend of eco consciousness in the fashion industry. - **Statement Accessories:** Chunky, unique and personalized jewelry as a reflection of personal style is a growing trend in the fashion industry. - **Rustic & Eccentric Design:** The emergence of jewelry designs that embrace quirkiness and personality over traditional luxury suggests an opening for creative and unconventional jewelry-making. ### Sectors Adopting This - **Fashion and Apparel:** Companies that focus on eco-conscious or unique designs within the accessory market may find success in the growing market for personalized fashion. - **Thrifting and Secondhand Retail:** Secondhand stores could partner with up-and-coming designers to create sustainable, funky jewelry designs. - **Sustainable Manufacturing:** More sustainable manufacturing methods could create innovative yet eco-friendly products, such as using upcycled materials like discarded fabrics in jewelry-making. ## Related on Trend Hunter - [Handcrafted Jewelry Brands](https://www.trendhunter.com/trends/pretty-weird.md) - [Recycled Metal Jewellery](https://www.trendhunter.com/trends/recycled-metal-jewellery-reformation-x-clair-waight-keller-create-a-limited.md) - [Recycled Gold Jewelry Collections](https://www.trendhunter.com/trends/recycled-gold-jewelry.md) - [Modular Eco-Friendly Jewelry](https://www.trendhunter.com/trends/chroma-twist.md) - [Stunning Organic-Inspired Jewelry Collections](https://www.trendhunter.com/trends/organicinspired-jewelry.md) - [Dynamic Bold Statement Jewelry](https://www.trendhunter.com/trends/chiyu.md) - [Statement Bangle Collections](https://www.trendhunter.com/trends/statement-bangle-collection.md) - [Sustainably-Focused Experimental Fashion](https://www.trendhunter.com/trends/upcycled-fashion-collection.md) - [Pearl-Accented Modern Jewelry Collections](https://www.trendhunter.com/trends/wonder-pearl.md)