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# Bag-In-Box Mezcals
Quiquiriqui's Mezcal Bag-In-Box Contains Five Liters of Espadin Mezcal

By Laura McQuarrie | Published 2023-08-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/mezcal-bag-in-box
References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2023/08/quiquiriqui-debuts-first-bag-in-box-mezcal/) & [quiquiriquimezcal](https://www.quiquiriquimezcal.com/)

![Bag-In-Box Mezcals](https://cdn.trendhunterstatic.com/thumbs/512/mezcal-bag-in-box.jpeg)

Bag-in-box alcohol offers prolonged freshness, reduced oxidation and convenient dispensing, and this cost-effective, [eco-friendly packaging solution](https://www.trendhunter.com/trends/rosaluna-1) commonly used for wine is now available as a mezcal bag-in-box option. The Quiquiriqui Mezcal Bag-In-Box holds five liters of the brand's flagship [Espadin](https://www.trendhunter.com/trends/madre-mezcal-1) mezcal, which is equivalent to seven 700ml glass bottles, meaning that it fits one more bottle than in a standard case.

Sustainability in the mezcal world comes down to the packaging just as much as the production itself," says Quiquiriqui founder Melanie Symonds, "We put a lot of care and attention into agave replanting schemes and supporting the local communities where the spirit is made, looking at packaging and transportation felt like the next natural step for us to continue our care for our planet.”

This waste-reducing innovation is said to use just 15% of the materials needed for a glass bottle.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 22% | Activity: 42% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Bag-in-box Alcohol:** Bag-in-box alcohol offers prolonged freshness, reduced oxidation, and convenient dispensing, making it a disruptive innovation opportunity for the beverage industry.
- **Eco-friendly Packaging:** Eco-friendly bag-in-box packaging solutions are gaining popularity in the alcohol industry, presenting disruptive innovation opportunities for sustainable packaging companies.
- **Waste Reduction:** The use of bag-in-box packaging, which requires only 15% of the materials needed for glass bottles, is a disruptive innovation opportunity for waste reduction in the alcohol industry.

### Sectors Adopting This

- **Beverage:** The bag-in-box alcohol trend presents a disruptive innovation opportunity for beverage companies to improve freshness, convenience, and sustainability in their product offerings.
- **Packaging:** The rise of eco-friendly bag-in-box packaging in the alcohol industry offers a disruptive innovation opportunity for packaging companies to provide sustainable and cost-effective solutions to their clients.
- **Sustainability:** The adoption of bag-in-box packaging as a waste reduction strategy in the alcohol industry creates a disruptive innovation opportunity for companies focused on sustainability and environmental responsibility.

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