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# CBD Tobacco Alternatives
Metolius Hemp Created the First CBD & CBG Pre-Rolls, Called River Rolls

By Elena Rahman | Published 2021-06-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/metolius-hemp
References: [marijuanatimes.org](https://www.marijuanatimes.org/metolius-hemps-nobacco-initiative-a-healthier-hit/) & [linktr.ee](https://linktr.ee/Metolius)

Metolius Hemp is a leading brand in the CBD industry. The brand organically and regeneratively farms CBD and CBG (cannabigerol) hemp to produce its line of high-quality '[cannagars](https://www.trendhunter.com/trends/the-great-dane)' (hemp cigars). The goal is to provide an effective tobacco alternative.

The Oregon-based company stands out in the [non-psychoactive cannabis market](https://www.trendhunter.com/trends/happly). Metolius aims to help tobacco users "reduce or replace tobacco" consumption by using the company's [CBD & CBG hemp flower](https://www.trendhunter.com/trends/cbt-isolate) instead. In addition, the company is working on studies that prove that the medical properties of cannabis could help curb the cravings for nicotine. As an incentive for tobacco users to make the switch, Metolius is offering discounted rates on its subscription-based model.

Image Credit: Marijuana Times

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 58% | Activity: 41% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **CBD Tobacco Alternatives:** The trend of using CBD and CBG hemp flower as a tobacco alternative is creating opportunities for the CBD industry to expand and penetrate into the tobacco market.
- **Organic and Regenerative Farming of CBD and CBG Hemp:** The trend of using organic and regenerative farming practices to produce high-quality CBD and CBG hemp is an opportunity for the agriculture industry to meet the increasing demand for sustainable products.
- **Medical Properties of Cannabis:** The trend of exploring the medical properties of cannabis as a way to reduce nicotine addiction is creating opportunities for the healthcare industry to develop innovative treatments and therapies.

### Who This Affects Most

- **CBD:** The CBD industry can benefit from the increasing demand for CBD tobacco alternatives and can innovate their products to more effectively replace tobacco.
- **Agriculture:** The agriculture industry has an opportunity to adopt organic and regenerative farming practices to meet the demand for sustainable and high-quality CBD and CBG hemp products.
- **Healthcare:** The healthcare industry can develop innovative treatments and therapies using the medical properties of cannabis to help reduce nicotine addiction and improve public health.

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