# Menu-Inspired NFTs Applebee’s Releases Metaverse Meal NFTs for Its Metaverse Mondays Campaign By Caitlyn Fernandez | Published 2021-12-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/metaverse-meal References: [restaurantbusinessonline](https://www.restaurantbusinessonline.com/technology/applebees-sells-first-nft-part-new-metaverse-mondays-series?utm_source=Applebee's) & [twitter](https://twitter.com/Applebees/status/1470484078646411264)  [Applebee's](https://www.trendhunter.com/trends/applebees-holiday-combos) has recently released the 'Metaverse Meal' NFT as a part of the restaurant's '[Metaverse Mondays](https://www.trendhunter.com/trends/foodverse),' which will only be available this December. A new menu-inspired NFT design will be available every Monday. The handcrafted burgers inspire the most recent NFT on the menu as it is an image of a multicolored burger created by Amber Vittoria. The NFT sold for $25, and according to Restaurant [Business](https://www.trendhunter.com/trends/business-innovation-building), "the buyer also got an Applebee's gift card loaded with $1,300, or enough to buy a year's worth of burgers." The restaurant has started the campaign as a way to engage with fans of the restaurant and look for new and innovative ways to connect the digital and real-world through food. Image Credit: Artist Amber Vittoria; Applebee's; Twitter @Applebees ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 98% | Activity: 100% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Menu-inspired Nfts:** Develop NFT designs inspired by different menu items from various restaurants, creating a new revenue stream in the food industry through the metaverse. - **Metaverse Mondays:** Create weekly events where new NFT designs inspired by food items are released every Monday, promoting customer engagement and loyalty for restaurants in the metaverse. - **NFT Loyalty Rewards:** Implement NFTs as loyalty rewards for customers who buy certain menu items, provide extra income for restaurants while keeping customers engaged and returning. ### Sectors Adopting This - **Hospitality:** Restaurants can use NFTs to create unique experiences and promotions, increasing customer engagement and revenue through the metaverse. - **Digital Art:** Artists can create unique NFT designs for restaurants, promoting their artwork and creating a new revenue stream in the digital art industry. - **Blockchain Technology:** Blockchain technology can be used to verify and validate the authenticity of NFTs, providing secure and transparent transactions for the food and art industries. ## Related on Trend Hunter - [Virtual NFT Restaurants](https://www.trendhunter.com/trends/virtual-nft-restaurant.md) - [NFT Burger Restaurants](https://www.trendhunter.com/trends/bored-hungry.md) - [NFT-Backed Restaurant Groups](https://www.trendhunter.com/trends/nft-backed-restaurant.md) - [Food-Focused Metaverse Platforms](https://www.trendhunter.com/trends/foodverse.md) - [Luxury Restaurant NFTs](https://www.trendhunter.com/trends/chotto-matte-nft.md) - [Virtual Sandwich Collectibles](https://www.trendhunter.com/trends/mcrib-anniversary.md) - [Hamburger NFT Collabs](https://www.trendhunter.com/trends/sliderverse-nft.md) - [QSR-Inspired Interactive Metaverses](https://www.trendhunter.com/trends/my-happy-place.md) - [Metaverse Restaurant Menus](https://www.trendhunter.com/trends/chipotle-grill-simulator.md)