# Homelessness Metaverse Campaigns Will is the First Homeless Person in the Metaverse By Laura McQuarrie | Published 2022-04-08 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/metaverse-campaign References: [famouscampaigns](https://www.famouscampaigns.com/2022/04/meet-will-the-metaverses-first-homeless-person/?utm_source=feedly&utm_medium=rss&utm_campaign=meet-will-the-metaverses-first-homeless-person) & [youtu.be](https://youtu.be/r4P1UG7kCY4)  The metaverse allows people to escape the humdrum of daily life but Entourage's newest [metaverse campaign](https://www.trendhunter.com/trends/comic-relief-us-and-nickelodeon) aims to remind people that they cannot turn a blind eye to real-world problems. Will is being introduced as the [first homeless person](https://www.trendhunter.com/trends/unwelcome-home) in the metaverse and the introduction of this character coincides with the end of the month in France or the time of the year that the country stops its [emergency housing plans for homeless people](https://www.trendhunter.com/trends/housing-canada-coalition). With the introduction of Will, Entourage intends to question "the evolution of our society, of social ties, and invites us to look after the most precarious, in real life.” At a time when more and more investments are being made in the metaverse, Entourage's network of 150,000 citizens brings awareness to real needs in our own world. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 50% | Activity: 91% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Key Themes Behind This Trend - **Homelessness Awareness in the Metaverse:** Using the metaverse to raise awareness about homelessness and real-world problems. - **Socially Conscious Metaverse Campaigns:** Creating campaigns that question society's evolution and encourage real-life social initiatives. - **Interactive Charity Initiatives in the Metaverse:** Creating charity initiatives in the metaverse that encourage users to donate and support real-world causes. ### Where This Applies - **Virtual Reality:** Virtual reality firms can create immersive metaverse experiences that raise awareness about social issues. - **Nonprofit:** Nonprofits can embrace the metaverse as a platform for creating awareness about real-world social issues and raising donations. - **Advertising:** Advertising firms can utilize the metaverse as a platform for socially conscious campaigns that encourage real-life action. ## Related on Trend Hunter - [Actionable Veteran Metaverse Homing](https://www.trendhunter.com/trends/veteran-metaverse-homing.md) - [Foster Dog Metaverses](https://www.trendhunter.com/trends/fosterverse.md) - [Innovative Metaverse Hotels](https://www.trendhunter.com/trends/metaverse-hotel.md) - [Metaverse Therapy Platforms](https://www.trendhunter.com/trends/anomiexr.md) - [Outdoor-Focused Metaverses](https://www.trendhunter.com/trends/outerverse.md) - [Celebrity Metaverse Worlds](https://www.trendhunter.com/trends/paris-world.md) - [Homeless Awareness Films](https://www.trendhunter.com/trends/no-address.md) - [Domestic Awareness Campaigns](https://www.trendhunter.com/trends/this-is-not-a-home.md) - [Virtual Bag Metaverses](https://www.trendhunter.com/trends/charles-keith-1.md)