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# Glistening Sport Wristbands
The Gold Nike+ Fuelband SE METALUXE is Available in Limited Quantities

By Rahul Kalvapalle | Published 2014-06-05 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/metaluxe
References: [ubergizmo](http://www.ubergizmo.com/2014/06/nike-fuelband-se-goes-gold-for-the-2014-world-cup/) & [nikeinc](http://nikeinc.com/news/new-nike-fuelband-se-metaluxe-makes-every-goal-golden)

This gorgeous gold Nike+ FuelBand SE wristband, part of the METALUXE collection, offers an unmatched combination of [sport performance and uncompromising style](https://www.trendhunter.com/trends/nike-strength-volt-collection). Like the previous Rose Gold and Silver iterations of the Nike+ FuelBand SE, this new gold version is available in limited quantities only.

Nike has created customized versions of the [Gold Nike](https://www.trendhunter.com/trends/joe-montana-1)+ FuelBand SE for players and staff forming the Brazil, England, France and U.S. soccer teams. Each team is to receive specially-made versions of the bands featuring their federation logo and a special Brazilian graphic engraved on the wristband's golden battery compartment. Consumer versions of the Gold Nike+ FuelBand SE will feature a [gold clasp](https://www.trendhunter.com/trends/crw001g9jr) as well as gold screws on the battery doors.

The Gold Nike+ FuelBand SE METALUXE is available now in limited quantities from select retail locations and Nike's official website for a suggested retail price of $149.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 79% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Limited Edition Wristbands:** Creating limited edition versions of popular wristbands offers a unique opportunity for brands to generate buzz and exclusivity among consumers.
- **Customized Team Gear:** Developing customized versions of wearable technology for sports teams allows brands to connect with athletes and fans on a deeper level, while showcasing their product capabilities.
- **Luxury Sports Accessories:** Combining sport performance and high-end style in sports accessories creates a niche market for consumers who value both functionality and luxury.

### Who This Affects Most

- **Sports Apparel:** Incorporating wearable technology into sports apparel allows brands to offer innovative products that enhance athletic performance and style.
- **Technology Manufacturing:** Producing customized versions of wearable technology for sports teams requires collaboration between technology manufacturers and sports brands to create unique and tailored products.
- **Luxury Goods:** Creating luxury versions of popular sports accessories creates a new market segment for luxury brands to expand their product offerings and attract affluent consumers.

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